kk-goenka

Goenka quit Prabhat Khabar in September this year after a three decade long association
Ruhail Amin Nov 17, 2022 10:05 PM

The Media Research User Council announced that the 2016 IRS data will be released by January next year, followed by regular quarterly updates. The survey has increased its sample size by 40% at an ‘All India’ level, targeting a total of 3.30 lakh respondents, across 91 Individual Districts and 101 District Clusters
Abid Hasan Apr 12, 2016 7:58 AM

Publishers welcome the decision of The Audit Bureau of Circulations to initiate digital measurement for member publications, a move that is predicted to be useful for publishers as well as advertisers
Abid Hasan Aug 21, 2015 7:51 AM

From policy reforms, tax benefits, to implementing measures directly linked to consumers, print players reveal their wishlist from the Union Budget
Abid Hasan Feb 27, 2015 8:46 AM

Print players have admitted that spends have been much below expectations as TV & digital grabbed a major chunk of the ad pie, even as individual advertising didn’t turn up the way they had expected
Abid Hasan May 8, 2014 8:48 AM

Regional print players display a positive disposition towards forming partnerships on the lines of OneIndia. While most appreciate the potential of regional alliances, certain apprehensions come about
Abid Hasan Apr 21, 2014 7:58 AM

The paper organised the 10th edition of Pratibha Samman to recognise the talent and academic performance of students in Jharkhand and Bihar
Abid Hasan Jul 25, 2012 8:16 PM

Given the loss of supply from Japanese mills due to tsunami, along with the hike in crude oil and old newsprint prices, cost pressure is likely to continue on publishers…
Nitin Pandey Apr 18, 2011 10:51 AM

Advertorials and ‘commercial content’ are increasingly making their way into newspapers and of late, the line between advertorial and editorial is blurring. Does it indicate that advertisers are losing faith in conventional ads? Do advertorials eat into edit space and credibility? exchange4media seeks to find out…
Nitin Pandey Dec 2, 2010 4:33 PM