india-global-perception

Uday Shankar: India’s media industry must play a bigger role in building brand India

Uday Shankar Urges Media to Strengthen Brand India Narrative?blur=25

At FICCI Frames 2026, the JioStar Vice Chairman said the role of media goes beyond news, with entertainment, sports, cinema and other formats shaping how India is imagined and understood

e4m Staff 26 minutes ago