huawei
Robert Downey Jr OnePlus

In the past too, some celebrities have been caught endorsing a phone brand while using another. This often puts the brand in a tricky situation.

Dolly Mahayan Aug 5, 2019 7:30 AM

Huwaei

Dimon Hu, CMO (Huawei Brand), Consumer Business Group, Huawei India, dismisses any conflict of interest being speculated between the two brands, as both cater to different segments

Dolly Mahayan Jul 29, 2019 11:24 AM

YouTube

Vodafone’s campaign on better connectivity in crowded places and ad for Honor View20 take second and third positions respectively

exchange4media Staff Feb 27, 2019 12:14 PM

youtube

OnePlus 6T McLaren Edition- #SalutetoSpeed takes second place, while Virat Kohli's Too Yumm! Karare - Baahar Se Tedha! Andhar Se Seedha! clinches the tenth place on the list

exchange4media Staff Jan 31, 2019 2:30 PM

Prior to joining Oppo, Yadav served stints at Huawei Technologies and Vivo

Ruhail Amin Sep 27, 2018 8:57 AM

A 700 page document to the US House Energy and Commerce Committee also revealed that Facebook partnered with Chinese firms, Huawei, Oppo and TC; companies flagged by US intelligence as national security threats

exchange4media Staff Jul 2, 2018 1:34 PM

Product reveals emotional engagement with the content and corresponding psychological shifts on key brand metrics

exchange4media Staff Dec 22, 2017 2:42 PM

Huawei aggressively promotes Honor 8 phone; ups marketing spends for India

It aims to capture 10 per cent market share in the Indian smartphone market by the end of next year

exchange4media Staff Nov 4, 2016 8:11 AM

Modi @ 2: With $222 billion investment pledges, Make in India gains significant traction

Since the launch of Prime Minister Narendra Modi’s ambitious campaign Make in India, the country has been witnessing multi-million dollar pledges from the international business community. In conjunction with Digital India and the expansion targets of the economy, the government is certainly working on a comprehensive plan to rope in foreign investments to boost the economy and growth

Ronald Menezes Jun 6, 2016 8:55 AM

Brand play on IPL: The story of advertising, branding & integration

exchange4media analyses how each brand has captured eyeballs this IPL through massive, nuanced and integrated on-ground and on-air advertising campaigns

Abhinav Trivedi Apr 28, 2014 9:15 AM

DDB MudraMax starts year with a bang, wins biz worth Rs 100 cr

The year 2014 has brought good tidings for DDB MudraMax, with 10 business wins in the first quarter itself and business worth Rs 100 crore

Priyanka Mehra Apr 1, 2014 9:00 AM

DDB MudraMax bags digital mandate for Hitachi & Huawei

The incumbent on Hitachi Home & Life Solutions is Dentsu Digital; there is no incumbent agency for Huawei

exchange4media Staff May 8, 2012 10:41 PM

Huawei appoints Mudra Communications as its creative partner

Following a multi-agency pitch, telecom solutions provider Huawei Telecommunications (India) Co Pvt Ltd has appointed Mudra Communications as its creative partner. The pitch was reportedly called in June 2010 and the agencies in the fray included Lowe Lintas, Ogilvy India, TBWA, Bates 141, Saatchi & Saatchi, PerceptH and Mudra, among others.

Tasneem Limbdiwala Aug 20, 2010 8:41 AM