google-marketing-live
Dan Taylor, Google?blur=25

Dan Taylor, Vice President, Global Ads at Google, spoke to e4m on the evolution of Google Search, the AI innovations rolled out and how they shape the scope of digital advertising

Shantanu David Jul 10, 2025 12:33 PM

Google Marketing Live 2024:?blur=25

Last week, Google announced a slew of customisable tools for advertisers. Some features like Virtual Try-On are intended to aid shoppers in their purchase journey, said Google's Jeff Harrell to e4m

Shantanu David May 22, 2024 8:54 AM

Google?blur=25

The idea is to encourage advertisers and vendors to easily create customized product imagery, improve ad relevance, scale campaigns, and better manage creative assets

exchange4media Staff May 24, 2023 11:42 AM