godrej-creative-lab

‘It was a career mistake’: Swati Bhattacharya on Global Head role at Godrej Creative Lab

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Bhattacharya highlighted her role didn’t have any scope for creativity; said she now stands without a title

Neeta Nair and Raaina Jain May 15, 2026 10:25 AM

Godrej aer debuts festive variant ‘aer matic Royal’ alongside new TVC campaign

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The TVC has been conceptualised by Godrej Creative Lab, the in-house creative studio of GCPL

e4m Staff Oct 15, 2025 3:42 PM

Park Avenue launches new deodorant, unveils TVC with Ishaan Khatter

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The Park Avenue Amazon Woods TVC is conceptualised by Godrej Creative Lab

e4m Staff Jul 31, 2025 5:10 PM

A year of comebacks & fresh starts

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From long-awaited wins to debut victories, Indian agencies are resetting the stage with fresh momentum and global recognition at Cannes Lions 2025

Anjana Naskar Jun 18, 2025 9:06 AM

Cannes Lions 2025: Godrej Creative Lab earns a shortlist for 'Naga Saint Eye Test'

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The shortlist is in the Health & Wellness category

e4m Staff Jun 14, 2025 5:03 PM