FMCG players reassess product claims and review media mixes amid regulatory scrutiny; industry expects an impact on ad spends in the near term

Kanchan Srivastava Aug 31, 2026 8:40 AM

Red Bull, Reliance Consumer Products, Monster and Hell have sought more time to comply

e4m Staff Aug 4, 2026 10:23 AM

The mandate will be awarded for a three-year period

e4m Staff Aug 20, 2025 12:44 PM

FSSAI demanded the recall citing “non-conformance of Food Safety and Standards (Contaminants, Toxins and Residues) Regulations, 2011

e4m Desk Jan 24, 2025 2:09 PM

The regulatory body said that many companies have been selling or marketing reconstituted juices as '100% fruit juice', which can be misleading for consumers

Payal Gwalani Jun 7, 2024 7:22 PM

As part of the agreement, ASCI will identify contentious ads and FSSAI will investigate them

exchange4media Staff Jul 6, 2021 8:48 AM