Technology has played a diverse role for magazines. Where, on the one hand, digital was said to kill the magazine business, the last few years have seen technological developments such as the advent of tablets, create new opportunities for the magazine industry.
“Let's not scribble over a 1000 here and there, but with 77,000 registered publications, where magazines form a significant portion, India is one of the major magazine hubs of the world,” said Minister of Information & Broadcast, Ambika Soni, as the Keynote Speaker of the 38th FIPP World Magazine Congress.
“It is a matter of honour and pride for us that the 38th FIPP World Magazine Congress is taking place in India,” Aroon Purie, Founding Chairman and Editor-in-Chief, India Today Group and Chairman, FIPP reiterated the fact that Indian media has arrived on the world stage, and that the Indian media space has opened up to the world, when he began his address with this statement.
The 38th FIPP World Magazine Congress began in India with a house packed with Indian and international delegates exchanging notes on what is keeping the magazine business busy globally. The opening ceremony saw actor Shah Rukh Khan set the tone for October 11 and 12, when discussions on various subjects on the magazine industry would unravel.