BIG CBS Networks has roped in Vishal Rally as Business Head. He will be responsible for the overall functioning of the channel, including programming, promotions, communications and also the P&L and revenue generation for the business. Rally will be reporting to Nikhil Mirchandani, Business Head, Television, Reliance Broadcast Networks Ltd.
The Advertising Standards Council of India (ASCI) has released its report for the period January 2010 on ads that were either withdrawn or modified. A total of eight ads had been brought under its scanner, of which two ads have been withdrawn, one has been modified, while five ads were not upheld by the Consumer Complaints Councils (CCC).
What started as a construction company in 1969 has today expanded into a $15 billion global conglomerate with interests in steel, energy, power, telecom, shipping, construction and mining. To narrate the Essar story and communicate its philosophy, the Essar Group has launched a new communications campaign, conceptualized by O&M.