The agency will develop performance media strategies while deploying its video production and influencer marketing verticals

e4m Desk Jun 8, 2023 2:41 PM

Vidmay Naini?blur=25

Naini will lead markets, which include Southeast Asia, India, Eastern Europe, Israel, the Middle East, Africa, and Latin America

e4m Desk May 3, 2023 1:23 PM

Pavan Ponnappa?blur=25

Ponnappa, Head of Categories & Marketing, eBay, shared that the campaign, in its first digital ad, showcases eight Indian sellers and their spirit of conviction in their businesses

e4m Desk Oct 20, 2021 8:31 AM


The ‘Sirf local nahi, international seller’ is an effort to celebrate the entrepreneurial spirit of a few who dared to dream big

e4m Desk Oct 16, 2021 2:00 PM


The campaign highlights the challenges Indian sellers face in terms of unrealistic discounts and expectations for their products

e4m Desk Sep 3, 2020 3:44 PM


Ponnappa, Head – Growth Categories, Shipping & Marketing, eBay, tells us how the company re-established the business, its latest campaign targeting Indian sellers and more

Simran Sabherwal Jun 23, 2020 8:53 AM


The campaign was kickstarted by highlighting 'India Se Duniya Tak' narrative with a series of specially curated creatives across its social media handles

e4m Desk Jun 16, 2020 1:14 PM

Jamie Iannone?blur=25

Iannone also served as CEO of SamsClub.com, the eCommerce unit of Walmart's chain of membership-only retail warehouse clubs, Sam’s Club

e4m Desk Apr 14, 2020 2:53 PM

Mark Parker?blur=25

Parker will remain with the company as Executive Chairman on the board of directors

e4m Desk Oct 31, 2019 4:18 PM

WPP eBay?blur=25

The move consolidates eBay's media business with WPP following a closed review between WPP and Publicis, eBay's agency of record in North America

e4m Desk Jul 19, 2019 11:46 AM


eBay is one of the oldest e-commerce players in India, but struggled against giants such as Flipkart, Snapdeal and Amazon.

Dolly Mahayan Jul 31, 2018 8:53 AM


Neha Kulwal, CEO, Admitad, talks about the future of affiliate marketing and the company's growth over the years

Anam Khan Mar 15, 2018 8:53 AM


The two-year-old company has big ticket clients like Flipkart, Hotstar, VOOT, Tanishq, NBC Universal Studios and eBay

e4m Desk Nov 30, 2017 8:49 AM


The 360 degree campaign conceptualised by 22feet Tribal Worldwide tells untold stories of real people who went against the grain with equipment that didn’t judge them for their choices

e4m Desk Aug 12, 2017 9:19 AM

Flipkart buys eBay India biz as part of $1.4 billion fund raising deal?blur=25

Flipkart has raised $1.4 billion from Tencent, eBay, and Microsoft and has acquired eBay India as part of its latest round of fund raising

Abhinn Shreshtha Apr 11, 2017 5:36 PM

After MNS, Bose, Saavn, Close-Up, AirBnB, ebay, PayTM, Just Tickets, Jio line up for a slice of ADHM?blur=25

The film not only features some very prominent brands but also is quite active on social media and on-ground promotions through direct interaction with fans

e4m Desk Oct 28, 2016 8:26 AM

eBay joins Flipkart, Amazon, Snapdeal's festive mania with new emotional campaign?blur=25

The new campaign ‘ThingsDon’tJugde’ encourages consumers to shop without inhibition from the eBay site

e4m Desk Oct 5, 2016 8:19 AM

With 1.06 bn calls in ecomm sector & 4.6 bn calls for cab booking, Truecaller users witness steep rise: TrueInsights Report 2016?blur=25

The data in this report was aggregated anonymously from incoming and outgoing calls to ecommerce and cab hailing services in India during the period of January 1, 2016 to June 30, 2016.

e4m Desk Sep 27, 2016 8:16 AM

Bindass' maiden fiction web series all set for Facebook premiere?blur=25

Shot in a 15 minute format, this 13-episode weekly series is a coming-of-age story of small-town girl who is pursuing her career in the fashion industry in Mumbai. The primary sponsors of the series include brands like Castrol (title sponsor) and eBay India

Madhuwanti Saha Apr 21, 2016 8:04 AM