Showcasing illustrations of the lovable Minion characters, the new Cadbury Dairy Milk in Lickables highlights the Minions range and comes with 55 exciting Minions toys

exchange4media Staff 18-March-2019

Reckitt Benckiser India maintained their second spot with 60043 insertions

exchange4media Staff 08-February-2019

Advertisements in personal and healthcare sector categories again emerged as the categories which accounted for a majority of advertisements (44 out of 68) against which complaints were upheld

exchange4media Staff 04-June-2014

The change in name of Cadbury is in line with the gradual changeover of the name of all subsidiaries of Mondelez International globally and there will be no impact on product names or brands

exchange4media Staff 22-April-2014

Targeted at chocolate-loving enthusiasts across the country, Cadbury 5Star Chomp's new campaign emphasises on the 'eat state' as its core message

exchange4media Staff 10-April-2014

Aggarwal Senior will be joining Cadbury India as Category Director. She will be reporting to Manu Anand, President, India & South Asia at Mondelez International

Priyanka Mehra 17-December-2013

Aggarwal Senior will be joining Cadbury India as Category Director. She will be reporting to Manu Anand, President, India & South Asia at Mondelez International

Priyanka Mehra 17-December-2013

This is the first time that two adults have been shown in the ad in order to avoid being seen as a kids' brand

Twishy 09-December-2013

Optimisation of cost, sustaining strategic investments, stakeholder involvement, and relying on innovation are the four key approaches to counter the VUCA times, according to the Cadbury India MD

Abhinav Trivedi 31-October-2013

Based out of Lenovo's headquarters in Bangalore, Choudhuri will spearhead the role across the three key segments - Consumer, Relationship (enterprise) and SMB

exchange4media Staff 27-September-2013

Based out of Lenovo's headquarters in Bangalore, Choudhuri will spearhead the role across the three key segments - Consumer, Relationship (enterprise) and SMB

exchange4media Staff 26-September-2013

CMOs Anuradha Aggarwal, Anil Dua, C Venkatesan, Gayatri Yadav, among others, share marketing trends they foresee in 2013

Priyanka Nair 19-February-2013

The speakers will throw light on multimedia, creating a high performing ecosystem of marketing partners & learning from Asian counterparts

exchange4media Staff 05-February-2013

The Cadbury India Managing Director will deliver the keynote address at the Pitch Madison Media Advertising Outlook 2013, presented by ABP News

Abhinav Mohapatra 04-February-2013

With more consumers active on social media, a well planned virtual presence is imperative, says Cadbury’s V Chandramouli

Priyanka Nair 09-November-2012

How and when do brands move from offering functional benefits to building emotional connect? And how do they do it?

Ruchika Kumar 17-August-2011

Cadbury India has launched a nationwide initiative called Oreo-Time in order to promote its newly launched brand Oreo.

Deepika Bhardwaj 13-June-2011

Cadbury’s Oreo is targeting volume led growth through competitive pricing and distribution push. However, product differentiation remains a big challenge.

Pallavi Srivastava 07-June-2011

Following the announcement of launching its brand Oreo, Cadbury India has appointed Interface Communications for handling Oreo’s creative duties.

Tasneem Limbdiwala 21-March-2011