Crypto brands have been using celebrity power to target the pulse of the youth and to penetrate deeper into the country

Kanchan Srivastava Jul 25, 2022 8:21 AM

Industry observers say the crypto sector’s bearish run has led to the sector adopting a cautious approach towards advertising spends

Kanchan Srivastava Jul 4, 2022 8:32 AM

Industry leaders have welcomed the directions for promoting virtual digital assets and services, saying the move will help represent the sector in the right light

exchange4media Staff Feb 24, 2022 8:24 AM

Bobble AI study was an outcome of the analysis of user behaviour among India’s cryptocurrency apps including WazirX, CoinDCX, CoinSwitch, ZebPay, Unocoin & Bitbns, between October and November 2021

exchange4media Staff Jan 5, 2022 6:38 PM

The company aims to honour the Indian Olympic medalists wherein winners would be entitled to open cryptocurrencySIPs’ worth lakhs on the exchange

exchange4media Staff Aug 4, 2021 1:34 PM

The digital campaign employs a humorous story-telling approach to introduce cryptocurrencies like Bitcoin as the latest must-have investment for Indian investors

exchange4media Staff May 23, 2021 6:00 PM

Bitcoin start-ups in India witness spike in user registrations post demonetisation

Venkata Susmita Biswas Dec 27, 2016 8:09 AM