balaji-telefilms-content-alliances

The IP gold rush: Why everyone wants a piece of India’s microdrama market?

India's Microdrama Boom: The New Frontier for Intellectual Property?blur=25

From legacy TV libraries and digital storytelling platforms to studios and OTT players, a new wave of partnerships is turning microdrama IP into a strategic content asset

Kanchan Srivastava 1 day ago