Virat Kohli?blur=25

The digital campaign incorporates a simple yet powerful activation in which a leave application is submitted on behalf of the employees

exchange4media Staff May 14, 2022 8:37 AM

Mithali Raj American Tourister?blur=25

American Tourister has engaged with fans nationwide and asked them to send in their cheers, messages, and wishes for Team India

exchange4media Staff May 29, 2019 4:46 PM


Spearheaded Virat Kohli, the campaign celebrates the ups and downs of life on the road, and encourages us all to live life to its absolute fullest

exchange4media Staff Apr 23, 2019 5:20 PM


The two sports superstars come together to launch American Tourister's Curio range, evoking a sense of belonging and love that customers have for the brand.

exchange4media Staff Apr 28, 2018 8:54 AM


The campaign positions American Tourister as the go-to accessory brand for the youth with its latest range of fashionable and trendy backpacks.

exchange4media Staff Mar 31, 2018 8:56 AM

Virat Kohli is American Tourister’s first-ever brand ambassador?blur=25

The brand has signed the sportsman to feature in a new integrated marketing communications campaign starting immediately

exchange4media Staff Dec 23, 2016 8:19 AM

Taproot Dentsu launches new integrated campaign for American Tourister?blur=25

The ad was shot in Queensland, Australia, in keeping with the international image and pedigree of American Tourister.

exchange4media Staff Mar 19, 2016 7:47 AM

American Tourister campaign shows how to 'Live Fashionable'?blur=25

Conceptualised by Taproot India, the four-film campaign seeks to enhance luggage brand's current global positioning of young, international and colourful

exchange4media Staff May 3, 2014 11:05 AM

TBWA India wins Samsonite and American Tourister?blur=25

The brands were assigned to TBWA without a pitch, on the back of the agency’s work on handbags brand Lavie

exchange4media Staff Apr 24, 2013 8:14 PM

“If you are not inspired, you cannot be creative”?blur=25

Advertising is about getting inspired by fresh air, cities, cultures, movies, wildlife, children, etc. says Ravi Deshpande of Contract India

Deepa Balasubramanian Dec 3, 2012 6:30 PM

American Tourister shows how to ‘Survive the World’?blur=25

American Tourister has rolled out a new brand campaign, titled ‘Survive the World’. Taking a step forward from its previous campaigns ‘Survive Mumbai’ and ‘Survive Istanbul’, American Tourister’s new campaign completes the trilogy of the survival theme and reiterates its brand promise of highest level of performance in the toughest conditions.

exchange4media Staff Sep 26, 2011 11:51 AM

Ignitee Digital bags Samsonite’s digital biz?blur=25

Ignitee is handling every aspect of Samsonite’s digital presence and is looking at innovative ways to connect with the audience for the brand.

exchange4media Staff May 24, 2011 10:53 AM