ai-in-public-relations
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, tracks the journey of a press release and how its role as evolved
Ganapathy Viswanathan Sep 28, 2026 12:38 PM
Priyan DC, CEO, Star Squared PR, writes that the single biggest reason founder content has lost its power is that it asks nothing of the person publishing it
e4m Staff Aug 27, 2026 6:20 PM
Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, on how today’s PR campaigns are built not around product features or corporate announcements, but around insights
Ganapathy Viswanathan Jul 31, 2026 12:20 PM
Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, says the communications industry may be talking more about Strategic PR today, but strategy has always been at the heart of PR
Ganapathy Viswanathan Jul 21, 2026 8:27 AM
On World PR Day 2026, Raima Singh, Founder & CEO of Oak & Ivy Creative, shares her views on the evolving relationship between AI and PR, and what it signals for the industry's future
Raima Singh Jul 16, 2026 6:40 PM
Is Strategic PR really in its Golden Age, or is its biggest test still ahead? exchange4media spoke to India's communications leaders to find out
Ritika Upmanyu Jul 16, 2026 1:08 PM
The survey is conducted by Ipsos and PRCAI in collaboration with Astrum Reputation Advisory, capturing insights from consultancies and corp comm teams, and mid to senior level industry professionals