ai-ad-campaign

How much AI is too much AI this festive season?

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While efficient in the short-term, overuse of AI-driven campaigns can cause ad fatigue and lead to exorbitant ad spends in the long run, rue experts

Shantanu David Sep 13, 2024 9:25 AM

'Sundar Pichai' ad: ASCI chief berates UpGrad for being irresponsible

sundar pichai ad?blur=25

Earlier this month, the edtech company received flak for its ad with Google CEO's AI-generated likeness

exchange4media Staff Jun 23, 2023 2:39 PM

Hardee's asks AI to create a 'Super Star Burger' and the results are fantastic yet not

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The social media campaign by the company showcases the limitations of Ai when it comes to creating the perfect burger

exchange4media Staff Jan 20, 2023 3:05 PM