Mayank Bhatnagar Joins Madison Media as Chief Client Officer

Mayank Bhatnagar has joined Madison Media as its new Chief Client Officer.

With more than 25 years of industry experience across India, Malaysia and Singapore, Mayank is returning to Madison in a senior leadership role.

Over the years, he has worked in key leadership positions with leading global agency networks, including OMD Malaysia, Carat India and Mindshare.

Madison Media has also appointed Karan Rao as Vice President, Content & Influencer Marketing.

Karan will be based at Madison Media’s Mumbai office and will report to Vivek Das, Chief Digital Officer, Madison Media.

He brings more than 15 years of experience in content, brand storytelling and digital marketing, adding strong expertise to Madison’s growing content and influencer business.

Dinesh Rathod will work on building stronger capabilities in areas such as cricket, emerging sports, live events and partnerships. He will also focus on developing unique value propositions that create greater value for Madison Media’s clients.

Speaking about these leadership appointments, Ajit Varghese, Partner & Group CEO, Madison Media, said, “These appointments are a deliberate step towards preparing Madison for the future. Clients today are looking for ideas that can work smoothly across content, platforms, creators and commerce. With these leaders on board, we are bringing together industry experience and fresh thinking to deliver this at scale.”

Commenting on his appointment, Mayank Bhatnagar, Chief Client Officer, Madison Media Omega, said, “The industry is moving away from growth based only on capabilities and towards partnerships that deliver clear results. As I lead the south business, my focus will be on strengthening client relationships, building capable teams and making sure our work delivers measurable results. I’m excited to be part of this next stage of growth.”