Sujit Banerjee to speak at NEONS OOH Conference 2019

At the 9th edition of NEONS OOH Conference and Awards, Banerjee will be speaking on ‘Value Proposition as an Instrument of Transformation.’

e4m by Anjali Thakur
Published: Feb 27, 2019 9:09 AM  | 1 min read
Sujit Banerjee

Sujit Banerjee, Director & CEO- Ecosys OOH, will be one of the key speakers at the upcoming ninth edition of the NEONS OOH Conference and Awards. Banerjee will be speaking on ‘Value Proposition as an Instrument of Transformation. The event will be held at the Leela Ambience, Gurugram on March 8, 2019.

Banerjee, who has been associated with Ecosys since 2015, was earlier Vice President of Posterscope Group. He also headed the India operations for Capital World Media Services Pvt Ltd. Ecosys OOH specialises in dynamic tech solutions and next-generation planning, using tools such as Systemapit, Amblify, and Tracker.

Established in 2015, With clients including Audi, Renault, Fiat, Jeep, Acer, Ola, and Jockey, Ecosys has emerged as the fastest growing independent stand-alone agency. NEONS OOH Conference and Awards’ theme will be the 'Scope of innovation in order to transform OOH: Signs of Tomorrow'.

Out of Home is going through a big shift; the integration of digital is adding more value for marketers who have often raised concerns about the lack of measurement in the OOH domain. As we brace for the new tech-enabled and digital savvy OOH phase, the conference will look at the re-imagined approach that OOH players are increasingly relying upon and what it will augur for the domain.

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