Zee Cinema’s Independence Day Premiere of ‘Kesari’ gets 15.6 million impressions

The impressions count is as per BARC data for Week 33 for 2+ audiences in HSM Urban + Rural category

by exchange4media Staff
Published - Aug 23, 2019 11:29 AM Updated: Aug 23, 2019 11:29 AM
zee cinema

Zee Cinema’s World Television Premiere of ‘Kesari’ on August 15 has set a new benchmark across the Hindi movies cluster. The war drama has garnered 15.6 million impressions as per BARC data for Week 33 for 2+ audiences in HSM Urban + Rural markets and is one of the top 3 rated movies of the year.

Zee Cinema’s Independence Day premieres in the past have been Parmanu: The Story of Pokhran, Dangal, Baaghi and Holiday.

This continues Zee Cinema’s yearly trend of high ranking during Independence Day with blockbuster movies.

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