RAM ratings Week 30-33: Fever FM maintains lead in Mumbai and Delhi

Radio City topped in Bangalore and Radio Mirchi in Kolkata

e4m by exchange4media Staff
Updated: Sep 30, 2020 5:41 PM
RAM Ratings

In Week 30-33 of RAM Ratings, Fever FM maintained the lead with the most listenership share in Mumbai and Delhi, while Radio City topped the charts in Bangalore and Radio Mirchi in Kolkata. The four week time period for the survey is between 9th Jul'20 - 15th Aug'20. 

In Mumbai, in a universe of 12.2 million listeners above the age of 12, Fever FM had a 17.2% share. Radio Mirchi held the second spot with a 14.2% share. Big FM came third with 13.9%. Listenership peaked at 11:00 am - 12:00 am. Cumulative reach for the recent 4 weeks is 89.7%.

In Delhi, in a universe of 16.5 million listeners above the age of 12, Fever FM topped with 18.7% listenership share. Radio Mirchi stood second at 14.6% and Red FM at third with a 13.3% share. Listenership peaked between 9:00 am and 10:00 am. Cumulative reach for the recent 4 weeks is 96.5%.

In a universe of 5.3 million listeners, Radio City held the lead with a 29.8% share in Bangalore. Big FM came second with 24.4% and Fever FM stood at third position with 13.4%. Listenership peaked between 8 am and 9 am. Cumulative reach for the recent 4 weeks is 91.9%.

In Kolkata, Radio Mirchi led with a 28.4% share in a universe of 9.1 million listeners. Big FM came second with a 26.8% share and Red FM with a 15.9% share. Listenership peaked between 9:00 am and 10:00 am. Cumulative reach for the recent 4 weeks is 72.6%.

In this time period, all markets saw more Reach tuning in for this week. Radio listening at out of home increased in all markets except Kolkata markets.

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