Exposure Media Marketing Appoints Aindrila Mitra as Editor of Travel and Leisure India and South Asia

Aindrila Mitra has 14 years of experience in print and digital media, in the areas of fashion, luxury, and lifestyle

e4m by exchange4media Staff
Updated: Apr 11, 2018 6:23 PM

Exposure Media Marketing announced that Ms. Aindrila Mitra has been named Editor of its market-leading luxury travel title, Travel and Leisure India & South Asia. Aindrila assumes all aspects and responsibilities for the brand, within all channels and platforms of the magazine.

Speaking about the announcement, Mr. Björn Rettig, CEO of Hubert Burda Media India said, "Aindrila is an exceptional editor with a deep knowledge of print and digital media, and an impressive track record for guiding products to achieve their fullest potential. We’re looking forward to working with her on the continued evolution of the Travel and Leisure brand and the development of current and emerging platforms."

Aindrila comes to Travel and Leisure India & South Asia with 14 years of rich experience, in both print and digital in the fashion, luxury, and lifestyle sectors. Most recently, Aindrila spearheaded the Indian license of the globally successful, Ziff-Davis owned, AskMen.com portal. Prior to this, for eight years, she was a senior editor and leading light at Bennett & Coleman’s Times of India Group where she was responsible for luxury and lifestyle products.

On her new appointment, Aindrila says: "Travel and Leisure is one of the most credible and successful travel and lifestyle magazines in the world. It’s an absolute honour to be able to lead this dream project in India and make Travel and Leisure India & South Asia the ultimate bible for luxury and unique travel experiences."

She continued "With the travel and tourism sector becoming one of the fastest growing service industries amongst the G20 countries, India is pegged to become one of the world’s top five business travel destinations by 2030. This is a golden period for the Indian travel and tourism industry and one that I’m really excited to be a part of. With the ever-growing digital space, and an already existing massive pool of talent and content, I’m pretty certain Travel and Leisure India & South Asia will become the ‘one-stop-destination’ for anybody looking for great travel content and for advertisers to reach out to their very relevant audiences."

Exposure Media Marketing are thrilled with the skills set and experience Aindrila’s appointment offers the magazine and see her as the perfect fit for the company’s growth and development plans for the brand.

Exposure Media Marketing is part of Burda International and is the biggest international magazine publishing company in India. With offices in Delhi and Mumbai and some 150+ employees working throughout India, Exposure Media Marketing Burda International India publishes magazines across the luxury, lifestyle and customer segments.

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