Celebrating Samudra Bhattacharya’s journey from PepsiCo to HT Media

Bhattacharya, who celebrated his birthday on November 9, spent more than two decades in consumer businesses before moving into publishing

e4m by e4m Staff
Published: Nov 10, 2026 10:31 AM  | 2 min read
Samudra Bhattacharya
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  • Samudra Bhattacharya, who celebrated his birthday on November 9, has over 20 years of experience in consumer businesses and publishing, currently serving as CEO of Print and Radio at HT Media Ltd and Hindustan Media Ventures Ltd.
  • Prior to joining HT Media in October 2019, he managed PepsiCo's joint venture in the Philippines and has held various roles at Procter & Gamble and Asian Paints.
  • Bhattacharya's focus at HT Media includes developing print products and exploring growth opportunities, overseeing a portfolio that includes Hindustan Times, Hindustan, and Mint.
  • He advocates for leveraging the credibility of print newspapers to attract online readers and is involved in industry organizations, including the Indian Newspaper Society and the Media Research Users Council India.

Samudra Bhattacharya, who celebrated his birthday on November 9, is a seasoned professional who has spent more than two decades in consumer businesses before moving into publishing.

Before Samudra Bhattacharya took charge of HT Media’s print business in October 2019, he was based in Manila, running PepsiCo’s joint venture in the Philippines. His brief at HT Media was to develop its print products and find room for growth across markets. The group’s newspaper portfolio includes Hindustan Times, the Hindi daily Hindustan and the business daily Mint.

An alumnus of IIM Lucknow, Bhattacharya started out at Procter & Gamble in India. He spent nearly seven years with Asian Paints in the Middle East, working in sales, marketing and general management. He joined PepsiCo India in 2006, where his assignments ranged from frontline sales to overseeing franchise bottling.

Bhattacharya now serves as Chief Executive Officer – Print and Radio at HT Media Ltd and Chief Executive Officer of Hindustan Media Ventures Ltd. At a WAN-IFRA forum in 2023, he argued that the credibility newspapers had built in print could help them attract readers online while holding on to their existing readership.

He also serves on the executive committee of the Indian Newspaper Society. In September 2026, he joined the Board of Governors of the Media Research Users Council India as it works to revive the Indian Readership Survey and update how the industry measures audiences across platforms.

Published On: Nov 10, 2026 10:31 AM