White Rivers Media celebrates seven years in digital space

To mark the occasion WRM also released a free eBook titled Festive Marketing in 2019: The Ultimate Checklist

by exchange4media Staff
Published - Aug 7, 2019 4:20 PM Updated: Aug 7, 2019 4:20 PM
WRM

Crossing another milestone on an exciting journey through the digital world, White Rivers Media celebrated their 7th anniversary on August 7.

Shrenik Gandhi, Co Founder & Chief Executive Officer, White Rivers Media, said “For me, WRM has always been the opportunity to create an avant-garde organisation that prospers due to a mix of creative, media, and technology professionals. I foresee WRM as an agency that retains its start-up mentality of hunger and aggression – after all, that’s what has driven us to where we are now, and that’s what will we keep us on the path of success through continuous improvement. It is with this insatiable mindset that we launched our certified internal training programme, WRM ALPS, so that we continually feed the ambition and professional desire of the WRM family.”

Mitesh Kothari, Co Founder & Right Brain at White Rivers Media added, “Seven marks our capability to stay relevant for our clients in a dynamic digital world. But seven also marks our journey to stay updated with the latest digital marketing methods practiced around the world. So what really makes me happy about the WRM journey is our intention and indeed ability to leverage new tech with ideas that aren’t just creative, but also compelling.”

In keeping with their anniversary tradition, the Gurugram and Mumbai based agency also released a free eBook titled “Festive Marketing in 2019: The Ultimate Checklist”.

It highlights the newest mechanisms in digital marketing that brands should incorporate in their festive campaigns, as well as practices that are still in vogue due to their continued effectiveness. Apart from being educational, the eBook also contains the views of industry stalwarts like Khyati Madaan, Head of Digital Marketing at Red Chillies Entertainment, Divya Dixit, Senior VP & Head Marketing, ALTBalaji & Sujoy Roy Bardhan, Marketing and OAP Head - Sony YAY!

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