Shubhranshu Singh joins Royal Enfield as Head of Global Brands
The Bullet motorcycle maker has appointed Singh as head of global brands effective today
Shubhranshu Singh, who was Marketing Head at Star Sports until January 2018, has joined Royal Enfield as the head of global brands effective today. Industry sources have confirmed the news to e4m.
Before his long stint at Star, he was marketing director at Visa and Diageo India. He was also marketing manager at HUL.
Singh joins Royal Enfield in what is clearly an exciting time as it continues to become a brand with global appeal under the leadership of Siddhartha Lal, MD and CEO, Eicher Motors.
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