Madison World bags media mandate for Uber India
The total size of the account is pegged at Rs 100 crore
In a recent development, Madison has bagged the media mandate of Uber, the San Francisco-based taxi aggregator service. Industry sources close to the development confirmed the news. The total size of the account is pegged at Rs 100 crore.
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Earlier this year Uber signed on Publicis Media as its digital agency while Taproot Dentsu became the company’s creative agency of choice a week ago.
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