Experts to discuss the evolving interplay of marketing & content at Pitch CMO Summit Delhi
The upcoming edition of the summit will be held on June 5
by
Published: May 21, 2026 1:54 PM | 2 min read
- The relationship between marketing and content has shifted to a more integrated approach, focusing on real-time, personalized strategies to engage consumers with shorter attention spans.
- An expert panel will discuss these developments at the Pitch CMO Summit on June 5, under the theme 'Future Focus: The Evolving Interplay of Marketing and Content.'
- Key topics will include the transition from traditional campaigns to continuous content ecosystems, the impact of content on brand performance, and the rise of snackable formats and AI-driven customization.
- The summit will feature industry leaders from various companies and will include discussions on leveraging personalization and data-driven strategies to enhance customer experiences.
The relationship between marketing and content has evolved from a support function to a deeply integrated growth engine. As brands navigate shorter attention spans, platform diversity and data-driven expectations, the interplay between marketing and content is becoming more dynamic, real-time, and personalized. To explore this space further, an expert panel of industry leaders will come together at the upcoming Pitch CMO Summit on June 5 and explore the topic ‘Future Focus: The Evolving Interplay of Marketing and Content’.
The future lies in creating scalable, culturally relevant narratives that not only build brand equity but also drive measurable business outcomes. The panel discussion will shine light on key aspects like shift from campaigns to continuous content ecosystems, how content is driving both brand and performance goals, the evolution of the Indian influencer ecosystem, the rise of snackable formats like reels, shorts, and micro dramas, AI-driven content customization and more.
The speakers of the panel discussion include Hozefa Chhitalwala, Marketing Communication Manager, IKEA India; Pawan Jagnik, Head of Marketing, Pladis India; Rupa Ravindra Murudkar, Vice President – Marketing, Cholayil; Shekhar Saurabh, Head of Marketing, TATA AIG General Insurance Company; Kartik Patiar, Senior Director – Business, ShareChat & Moj; Rishabh Shekhar, Cofounder and COO, Pepper, Seema Walia, National Sales Head – Agency and Govt, Sharechat & Moj and Saurabh Sharma, Head of Marketing, Ather Energy.
AI, Personalisation & Consumer Trust to shape discussions at Pitch CMO Summit - Delhi 2026
The agenda of the summit is power-packed with fireside chats, spotlight sessions and panel discussions. The discussions will focus on how brands can navigate evolving consumer behaviour by using personalisation and data-led strategies to deliver seamless customer experiences across channels.
The Pitch CMO Summit Delhi 2026 is Co-Presented by Snapchat and Mediakart, the Gold Partners are The Trade Desk, ShareChat & Moj and Vertoz, the Associate Partner is Footprynt while the Co-Partners are Pepper and Viral Pitch.
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