Vritti iMedia launches Audiowala Bus Stand LED boards in 237 KSRTC stands in K'taka

Vritti iMedia announces launch of Audiowala Bus Stand LED Digital Display Boards at 237 KSRTC bus stations throughout Karnataka. This development will enhance out-of-home (OOH) branding efforts, enabling companies to connect with largely untapped rural audiences effectively.

Audiowala Bus Stand distributes essential passenger information and creates an immersive advertising experience by making brand jingles coinciding with real-time bus movement status announcements. The platform helps brands deliver high-impact, tailored messages to cater to local audiences.

The platform is perfect for various advertising campaigns, such as product launches, brand awareness, demand generation, special offer announcements, festival-oriented messaging, community betterment initiatives, and educational programs. Audiowala Bus Stand offers brands the opportunity to reach a whopping 1.5 crore people daily, making it one of the most affordable and effective mass mediums in transit spaces. With an engagement model that ensures 100% attention at just paise per person, the platform guarantees unmatched exposure for brands across diverse sectors such as FMCG, healthcare, banking, education, government initiatives, entertainment, agriculture, and automobiles.

Commenting on the development, Mr. Jeevan Pawar, Vice President of Vritti iMedia said, “The launch of Audiowala Bus Stand LED Digital Display Boards in Karnataka is a notable milestone in our journey to bring brands and rural audiences closer. With the help of new-age technology backed by creative storytelling, we aspire to redefine how brands engage with the Real Bharat, and benefit from the potentially untapped markets.”