Sujata Appliances names Vishal Gupta as Head–BTL, Trade Marketing
Vishal Gupta has 19 years’ experience of working in sectors across consumer durables, liquor, FMCG, healthcare
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Published: Sep 23, 2025 2:44 PM | 1 min read
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Sujata Appliances has roped in Vishal Gupta to Head BTL & Trade Marketing for its appliances division.
Gupta will lead BTL and trade marketing strategies for Sujata’s iconic mixer-grinder portfolio. His mandate includes strengthening trade networks, enhancing on-ground visibility, and driving deeper consumer engagement.
Gupta has a career experience of over 19 years and brings extensive expertise across consumer durables, liquor, FMCG, healthcare, and building product sectors. He has successfully delivered growth by building innovative trade campaigns, fostering brand loyalty, and leading digital transformation initiatives.
He has held senior leadership roles at Kent RO Systems, HSIL (Hindware), and Lintas.
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