Sony ESPN and Sony ESPN HD to broadcast the Mike Tyson led Kumite 1 League

Sony ESPN and Sony ESPN HD will run a live telecast of the fight night which is to be held in NSIC Dome, Mumbai on September 29

by exchange4media Staff
Published - Sep 12, 2018 7:19 PM Updated: Sep 12, 2018 7:19 PM
Home grown MMA league- Kumite-1 league gets a shot in the arm with Sony ESPN and Sony ESPN HD coming on board as broadcast partners. The deal was inked at a closed door meeting held between Mohammedali Budhwani, Promoter Kumite 1 league & CMD, Toyam Industries Ltd and Sony ESPN on Saturday.

Talks have been on with Sony ESPN for over two months before the fruition of this deal. Through both the leading sports channels Kumite 1 league will reach 8 countries where Sony ESPN has a presence – Indian Sub Continent- India, Pakistan, Sri Lanka, Bangladesh, Nepal, Afghanistan, Bhutan and Maldives. The clincher however came in the form of Mike Tyson. As Tyson was named the mentor for the league, his India tour to promote the league and be present at the fight night added immense value that the channels could not ignore.

Sony ESPN and Sony ESPN HD will run a live telecast of the fight night which is to be held in NSIC Dome, Mumbai on September 29. Mike Tyson will fly into the country ahead of time to meet and encourage the fighters. On the fight night he will officially launch Kumite 1 league and kick- start the fight. Twenty four celebrated MMA fighters from world over will gather at the NSIC dome and engage in tooth and nail fights with none other than Tyson in the audience.

Talking of the Sony ESPN broadcast deal, Mohammedali Budhwani, CMD Toyam Industries said, “It gives us immense pleasure to be telecast live on Sony ESPN. As broadcast partners, they have shown immense support and have an inherent understanding of MMA. I am confident with Mike Tyson as our Mentor and Sony ESPN as our broadcast partners we will take giant strides in popularising MMA and making the sport one to reckon with as we cut across nations and languages.”

Alongside Sony ESPN, Kumite 1 league strikes various international deals to mark their entry into the global arena. Through OTT, IPTV, Satellite, Cable and Terrestrial platforms Kumite 1 league’s launch and fight night will be available now in over 80 countries and 85,57,000 households.

Tune into Sony ESPN and Sony ESPN HD on September 29 to catch Mike Tyson unleashing lethal fighters with a heavy dose of MMA action. For more updates, be socially connected with us on
WhatsApp, Instagram, LinkedIn, Twitter, Facebook & Youtube

Stay updated with the latest news in the Marketing & Advertising sector with our daily newsletter

By clicking Sign Up, I agree to the Terms of Use and Privacy Policy.

Advertisment

Advertisment

Advertisment