Purely Mama’s Siddhant Bajaj scouts for communication agencies

The company is seeking an agency that will lead awareness-driven storytelling, not just product ads, while using real science to spark conversations and build trust

by e4m Staff
Published: May 14, 2025 11:57 AM | 2 min read

Purely Mama’s Siddhant Bajaj has put up a social media post saying the company was scouting for communication agencies.

According to the post, the agency onboarded will lead with awareness-driven storytelling, not just product ads, while using real science to spark conversations and build trust.

Bajaj’s post further reads: “At Purely Mama, we're building more than just a sustainable tableware brand, we're creating a health-first parenting movement.

Our mission: eliminate plastic from children's lives, starting with what goes on their plate and soon expanding into skincare, clothing, and toys.

This is a new brand, and we’re looking for a team that’s excited to build it from the ground up shaping everything from positioning to performance across categories.

We’re now looking to collaborate with a creative and performance marketing agency that can help us:

- Lead with awareness-driven storytelling, not just product ads

- Use real science to spark conversation and build trust (think: microplastics in breast milk)

- Turn expert-backed content (pediatricians, health influencers) into scroll-stopping formats

- Position Purely Mama as India’s most trusted, plastic-free brand for modern parents

- Implement data-backed performance strategies that drive meaningful ROI and customer retention

- Scale through proven growth channels including paid search, social, and content-led funnels

If your team excels at combining bold ideas with measurable performance and thrives on building purpose-led brands from scratch we’d love to hear from you.”