Karnataka Elections 2018: Suvarna News Online dominates Counting Day performance

Suvarnanews.com is the Digital extension of Suvarna News

e4m by exchange4media Staff
Updated: May 22, 2018 5:12 PM

Suvarnanews.com, part of Asianet News Media and Entertainment Pvt Ltd (AMEL) - South India’s biggest news network, has stamped its domination on the counting day of the recent Karnataka elections 2018. Suvarnanews.com is the Digital extension of Suvarna News.

Suvarna News – Digital Media Performance:

• Daily Website traffic on Digital was up by close to 400% with 60% growth in traffic especially from the Middle East, United States, United Kingdom, Singapore and Australia.
• At 17 Million watch minutes, Suvarna News’s Youtube feed beat even the National major news channels in viewership. This is a growth of 40x the usual daily traffic.
• Over the last one year, Suvarna News Online has seen 200% growth in Unique Users / Page views across platforms.

Speaking of the coverage, Ravi Hegde, Editor-in-Chief of Suvarna News and Kannada Prabha, said, “This Elections witnessed for the first time a convergence news room with Suvarna News, Kannada Prabha and the Digital teams working together with a single objective of delivering better user experience and reliable news reportage. Our Digital assets complement the Broadcast and Print properties and enhance the content depth and audience reach. We are confident of being trendsetters in Kannada Digital space in times to come.”
"The outstanding performance of Suvarna News Digital platform on the counting day of the Karnataka Elections 2018 cements our credibility amongst the new generation audience compared to our competitors. This performance also validates the overall Indian regional language growth story in Digital, especially in Kannada. Our relentless focus on Videos and Vernacular growth are paying strong dividends with both users and brands supporting our platform growth. Kannada digital content is on the verge of explosive growth and we will be ready organically and inorganically to ride the wave," said Anoop N, COO of Asianet News Digital.

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