INNOCEAN expands India presence with new Bengaluru office launch
Bengaluru office to evolve into a data, AI, and content-driven business solutions hub
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Published: May 11, 2026 12:28 PM | 2 min read
- INNOCEAN has opened a new office in Bengaluru, India, to enhance its market strategy and support business growth models in the region.
- The expansion aims to create an integrated growth platform that responds to diverse client needs, leveraging nearly 20 years of operational experience in India.
- The Bengaluru office will focus on developing a hybrid business model that combines data-driven analytics with content planning and will serve as an offshoring service hub for INNOCEAN's global network.
- Company executives emphasized the importance of this expansion for scaling AI-led marketing capabilities across various sectors, while maintaining a strong focus on localized, insight-driven campaigns for clients like Hyundai and Kia.
INNOCEAN announced the opening of a new office in Bengaluru, India, marking a significant step in accelerating its India market strategy and building new business growth models.
This strategic expansion reflects INNOCEAN India’s ambition to evolve into an integrated growth platform, one that responds more agilely to rapidly diversifying client needs and supports the entire business growth journey of its clients. The move builds on nearly 20 years of operational expertise in the Indian market.
Bengaluru stands as one of India’s most dynamic growth centers, home to leading technology companies, startups, and Global Capability Centers (GCCs).
In response, INNOCEAN India plans to expand its client engagement across high-growth industries while strengthening execution capabilities. Notably, as of last year, approximately 30% of INNOCEAN India’s business came from non-affiliated clients, demonstrating a solid growth structure driven by external market competitiveness. Building on this foundation, the Bengaluru office will serve as a central hub delivering new global marketing business solutions, and will -
- Develop a hybrid business model that integrates data- and AI-driven performance and predictive analytics with content and platform planning capabilities
- Expand its role as an offshoring service hub supporting INNOCEAN’s global network
Speaking on the occasion, Santosh Kumar, COO, INNOCEAN India, said, “The launch of our Bengaluru office is a strategic milestone that reflects both our journey of continuous reinvention and our ambition to scale AI-led, data-driven marketing capabilities across sectors. While automotive remains a strong foundation, our work today spans multiple high-growth sectors, from FMCG and D2C to healthcare and digital-native brands with solutions driven by insights and outcomes. This expansion also strengthens our ability to deliver localized, insight-led regional campaigns for Hyundai and Kia, ensuring greater agility and proximity in key markets.”
JungA Kim, GCEO of INNOCEAN, stated, “India is a strategically critical market within INNOCEAN’s global network and a land of immense future opportunity. The launch of our Bengaluru office is not merely a geographic expansion, but a pivotal milestone in our evolution beyond a traditional agency into new business domains. We aim to build a global-local integrated growth model that extends beyond India to the Asia, Middle East, and Africa regions, positioning ourselves as a true growth partner for our clients.”
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