Goafest 2025: Innovation on display with Mediakart’s sponsorship

Mediakart's stall hosted a 'Match the Creative', using 3D creative elements, and a lucky draw event offering iPhone 16 as the grand prize

by e4m Staff
Published: May 29, 2025 11:37 AM | 1 min read

Goafest 2025, held at the Taj in Goa, brought together India’s advertising and media professionals for three days of creativity, innovation, and industry insight. As South Asia’s leading advertising festival, it featured masterclasses, panel discussions, and the Abby Awards, celebrating outstanding work across digital, print, film, and integrated campaigns. The event also provided valuable networking and collaboration opportunities.

Mediakart made a notable impact as one of the event sponsors. Their vibrant stall attracted a large portion of attendees, featuring the popular “Match the Creative” game, which used 3D creative elements to engage and educate visitors. Mediakart’s Business Head, Shahad Anand, led a well-received session on contextual targeting with 3D creatives, highlighting emerging trends in digital advertising.

In addition to their stall and masterclass, Mediakart hosted a lively lucky draw event offering an iPhone 16 as the grand prize, adding excitement to the festival experience.

Goafest 2025 reinforced its role as a key platform for creativity and innovation in advertising, while Mediakart’s sponsorship highlighted the growing importance of immersive digital technologies, leaving a lasting impression on attendees and industry insiders alike.