Fox Star Studios collaborates with Likee to promote Chhichhore

Fox Star Studios will run #Chhichhore on Likee where users will get to meet the lead actors Sushant Singh Rajput and Shraddha Kapoor

e4m by exchange4media Staff
Updated: Sep 5, 2019 3:07 PM
Likee

Fox Star Studios has collaborated with short video creation platform Likee to promote its upcoming movie Chhichhore featuring Shraddha Kapoor, Sushant Singh Rajput, Varun Sharma and more. The movie is set to be released on September 6, 2019. The rom-com captures the lifestyle and friendships of today's youth. To expand its reach among a large set of young Indians Fox Star Studios will run #Chhichhore on Likee where users will get to meet the lead actors Sushant Singh Rajput and Shraddha Kapoor. 

Through this collaboration, Fox Star Studios aims to create a unique bond between the Chhichhore movie, its actors and the youth, Likee said in a statement.

“The #Chhichhore campaign cements Likee’s position as a trusted platform for brands to build interactive promotions that enable top-of-mind recall among target audience and improve brands’ impact. The platform intends to enter into more brand collaborations and create regular meaningful campaigns for its users,” the statement read.

In India, Likee is available in different Indian languages like Hindi, Tamil, Marathi, Telugu, Gujarati, Bengali, Kannada, Malayalam and Punjabi.

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