Fourth Dimension to handle national media ad sales of Samaya TV

Samaya TV has appointed Fourth Dimension as their national media sales partner. This collaboration will enable them to reach out to advertisers across India

e4m by exchange4media Staff
Updated: Jun 30, 2014 2:16 PM
Fourth Dimension to handle national media ad sales of Samaya TV

Samaya TV has appointed Fourth Dimension as their national media sales partner. This collaboration will enable them to reach out to advertisers across India.

Commenting on the development, GV Krishnamurthy, Business Head, Samaya TV said, “Fourth Dimension has been a successful media outsourcing firm, which helped channels like Puthiya Thalaimurai build major market share in Tamil Nadu among advertisers and I am sure they will bring in the same expertise to fuel our growth too.”

Shankar B, CEO, Fourth Dimension Media Solutions added here, “We are confident about this development and hope this benefits advertisers/ clients, who have a big appetite for Karnataka as a region.”

Launched on June 20, 2010, Samaya TV sports the positioning line ‘Naija Suddigaagi’, which stands for real and true news. Currently, the channel is also available online through live stream and can be viewed by the Kannada Diaspora across the globe. It is a free to air channel and is available across most DTH and cable networks across India.

Fourth Dimension currently also handles Tamil news channel Puthiya Thalaimurai, apart from Puthuyugham and English radio station Chennai Live.
 

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