BeOndHub Studios debuts across India as AI-powered creative studio
BeOndHub is designed as a collaborative hub for advertisers, agencies, media planners, and entertainment companies
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Published: Sep 30, 2025 8:04 PM | 3 min read
India’s advertising and media industry now welcomes BeOndHub Studios, a modern creative powerhouse with locations in Hyderabad, Kochi, Chennai, Mumbai, and Bengaluru. As one of India’s first AI-native creative studios, BeOndHub serves as a collaborative space for advertisers, agencies, media planners, and entertainment companies who want smarter stories delivered faster, without compromising on creativity or control.
BeOndHub was born out of a simple belief, explains Vipin Unni, Founding Partner and Chief Enabling Officer (CEO): “Strategy, technology and storytelling should not live in silos but thrive together. Each of us came in with decades of experience across production, marketing, digital and tech-innovation, but the real magic happens when these worlds collide. This isn’t just a studio; it’s a playground for bold ideas, where brands go beOnd the ordinary.”
The studio combines traditional production strength with AI capabilities, creating everything from campaign films and micro-dramas to OTT-ready series, virtual influencers, and AI-generated content. As Ajay Kurian, Founding Partner and Chief Operating Officer, says: “At BeOndHub, extraordinary is just the starting point. Whether we’re making traditional ad films or exploring new possibilities with AI-powered stories, we have what it takes to bring any vision to life.”
For Anup Puthan, Founding Partner and Chief Creative Officer, storytelling remains the anchor: “Every brand today is drowning in data but starving for good stories. BeOndHub wants to flip that. Think ad films, micro-dramas, AI-generated avatars, OTT-ready franchises—all built at breakneck speed, without losing the heart that makes people care.”
The studio’s tech-focused strategy team is led by Dr. Venke Sharma, Founding Partner and Strategic Advisor, who says: “My goal is to unlock human creativity using AI. What used to take weeks can now be done in just a few clicks. AI is the perfect tool to enhance creativity, not replace it.”
Ensuring the AI-driven outputs feel authentic is Jiju John, Creative Director, who adds: “For me, BeOndHub is about using technology to connect with people in ways that weren’t possible before. Our strength is combining AI innovation with traditional storytelling to create communication that feels real, relevant, and deeply human.”
What makes BeOndHub unique is its ability to scale creativity without losing originality. With agile teams delivering campaigns 30–50% faster, proprietary models adapted for Indian languages and culture, and an IP-first approach where clients keep full ownership of assets, BeOndHub is the go-to partner for agencies, brands, and platforms looking to push boundaries. The studio has already onboarded top regional clients, including Telangana’s largest fashion mall (CMR Group), a regional OTT platform (aha), several F&B chains (VivahaBhojanambu), some FMCG startups, and a few GCC clients.
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