Airtel digital TV adds two new interactive services- iDarshan & iGoodlife

Airtel digital TV, the DTH service from Bharti Airtel has added two new interactive services - iDarshan and iGoodlife.

by exchange4media Staff
Published - Apr 7, 2011 8:52 AM Updated: Apr 7, 2011 8:52 AM
Airtel digital TV adds two new interactive services- iDarshan & iGoodlife

Airtel digital TV, the DTH service from Bharti Airtel has added two new interactive services - iDarshan and iGoodlife.

Along with the new additions, Airtel digital TV also has three other interactive applications -iLearn, iNews and iAstro.
•iLearn is an interactive and fun tutorial for children ranging from classes 1 to 5
•iNews is an exciting news application for multiple news bits
•iAstro provides detailed forecast for the day – both as per astrology and numerology

Designed to provide multiple video or audio feeds at the same time in a snackable format, the applications enable the customers to catch up with their particular interests, anytime they like.

iDarshan would enable customers to enjoy Live Aarti from the four shrines-Tirupati, Vaishno Devi , Golden Temple and Shirdi. Apart from this, the iTVapplication would also have library content playing when the Live Aarti is not available. iDarshan is powered by Shemaroo and Divinevistaas. The channel will bring Live Aartis every morning and evening, devotional movies and songs, debates, discussions, pravachans, satsangs, discourses, travel episodes from shrines across the country and pilgrimage information all within the comfort of ones home.

iGoodlife is aimed at the increasingly discerning home-maker who looks to continually improve the home environs that suit both their lifestyle and individual needs of their family members. This iTV application has content centred on four categories - Cooking, Health, Lifestyle and Family and is powered by NDTV GoodTimes.

Both these services are currently available as Free Preview to all Airtel digital TV customers for the next week, post which iDarshan would be available at Rs.15 per month and iGoodlife at Rs.10 per month a la carte.


 

For more updates, be socially connected with us on
WhatsApp, Instagram, LinkedIn, Twitter, Facebook & Youtube

Stay updated with the latest news in the Marketing & Advertising sector with our daily newsletter

By clicking Sign Up, I agree to the Terms of Use and Privacy Policy.