Date-wise News

world mental health day?blur=25

This World Mental Health Day, we explore how agencies and in-house teams are making mental health a priority and showing that success and wellbeing can go hand in hand

Ritika Upmanyu Oct 10, 2025 7:05 PM

Allied Blenders & Distillers appoints Jayant Bhalchandra Manmadkar as CFO?blur=25

Manmadkar has in the past been associated with Seagram and Mahindra Lifespace Developers

e4m Staff Oct 10, 2025 5:56 PM

Google-CAMB.AI?blur=25

CAMB.AI has become the first real-time Voice AI solution available on Google Cloud's Vertex AI Model Garden for private deployment

e4m Staff Oct 10, 2025 5:40 PM

amazon?blur=25

The collaboration creates a new subscription category to transform fitness and wellness accessibility for millions

e4m Staff Oct 10, 2025 5:31 PM

Primus partners?blur=25

The report by Primus Partners, reveals that 70% of India’s elderly remain financially dependent, with many working beyond retirement

e4m Staff Oct 10, 2025 5:17 PM

chance ai?blur=25

The launch is led by Dr. Xi Zeng, former OnePlus Product Director and AI leader at TikTok

e4m Staff Oct 10, 2025 5:09 PM

Pradeep Shenoy?blur=25

Shenoy brings with him over three decades of experience in the life insurance sector

e4m Staff Oct 10, 2025 4:53 PM

Utkarsh Srivastav appointed  Chief Marketing Officer of Cyient?blur=25

Most recently, Utkarsh served as Senior Director and Head of Marketing at L&T Technology Services

e4m Staff Oct 10, 2025 4:23 PM

Pete Harteveld?blur=25

The leadership transition follows the decision by Chris O’Malley to step into retirement

e4m Staff Oct 10, 2025 4:22 PM

Sudhir Chaudhary?blur=25

This was following Sudhir Chaudhary’s petition over the spread of allegedly misleading content and AI-generated videos about him on social media

e4m Staff Oct 10, 2025 3:59 PM

Ananda Vikatan Tele Awards 2024?blur=25

The Tele Awards celebrate Tamil television’s excellence in performance, storytelling, creativity, and technical mastery across diverse categories

e4m Staff Oct 10, 2025 3:45 PM

Gemini Enterprise?blur=25

The new platform integrates Google’s most advanced AI models to automate workflows, empower teams, and redefine enterprise productivity

e4m Staff Oct 10, 2025 3:35 PM

Sora, ChatGPT?blur=25

Invite-only and iOS-exclusive, Sora’s record-breaking launch shows how fast consumers are shifting from text to video in the AI era

e4m Staff Oct 10, 2025 3:08 PM

Steve Schmitt named Chief Financial Officer of PepsiCo?blur=25

Schmitt joins PepsiCo from Walmart, where he currently serves as Executive Vice President and Chief Financial Officer for Walmart US

e4m Staff Oct 10, 2025 2:02 PM

Neha Mehrotra?blur=25

Her appointment is a proud milestone for Indian communications leadership on the global stage

e4m Staff Oct 10, 2025 1:54 PM

Anunaya Kumar?blur=25

Anunaya Kumar has held senior roles at 360 ONE Asset, Invesco Mutual Fund, and DSP Blackrock Investment Managers

e4m Staff Oct 10, 2025 1:28 PM

Jay Askinasi joins Paramount as Chief Revenue Officer?blur=25

Jay Askinasi will join Paramount from Roku where he spearheaded Ad Sales

e4m Staff Oct 10, 2025 1:24 PM

HSBC India x Kareena Kapoor Khan?blur=25

HSBC Premier—more than just a bank account—the campaign showcases the elevated Premier offering to meet growing wealth, health, travel and international needs

e4m Staff Oct 10, 2025 1:19 PM

Translate, Dub, and Lip Sync?blur=25

The company has expanded its AI-powered dubbing and translation tools for Reels to include Hindi and Portuguese, in addition to English and Spanish

e4m Staff Oct 10, 2025 1:04 PM

Channel Factory x Mental Health Initiative?blur=25

The initiative focuses specifically on protecting the wellbeing of young and vulnerable audiences in the context of social media

e4m Staff Oct 10, 2025 12:42 PM

YAAP’s Atul Hegde?blur=25

The third edition of the Independent Digital Agency Connect (iDAC) conference will be held on October 15

e4m Desk Oct 10, 2025 12:38 PM

Leeford, WPP Media?blur=25

Mandate covers planning and buying across ATL, full funnel digital including branding, commerce, performance and SEO

e4m Staff Oct 10, 2025 12:30 PM

Shambhavi Mishra?blur=25

Over the past two years, she has spearheaded marketing for PizzaExpress and Chili’s American Grill & Bar

e4m Staff Oct 10, 2025 12:26 PM

Arun Kumar Chaubey?blur=25

Arun Kumar Chaubey will play a key role in establishing greater synergy between the Group's digital and TV channels, strengthening content across multiple platforms

e4m Desk Oct 10, 2025 12:03 PM

TT Jagannathan, TTK Group?blur=25

TT Jagannathan, Chairman Emeritus of the TTK Group, was credited with revolutionising the pressure cooker industry with the ‘gasket release system’

e4m Desk Oct 10, 2025 10:17 AM

Vinay Subramanyam?blur=25

Vinay Subramanyam, Marketing Director, Kellanova South Asia, talks about the brand’s evolving media mix, their marketing strategy, growing role of AI, and more

Anushka Roy Choudhary and Simran Sabherwal Oct 10, 2025 9:19 AM

RMG ban?blur=25

While it’s difficult for other categories to match that intensity, high-intent verticals like e-commerce and fintech are likely to absorb a significant share of the budget, say experts

Shantanu David Oct 10, 2025 9:10 AM

Festive season?blur=25

D2C advertisers reallocating 25-40% of festive budgets for regional activations; brands want tailored budgets, messaging, and content mixes as per state, language and micro-markets 

Sunidhi Vijay Oct 10, 2025 9:08 AM

Q-Comm Platforms?blur=25

New retail media platforms are emerging, but with Amazon and Flipkart holding the largest share, challenger brands face an uphill task of driving incremental sales and reaching unique audiences

Pooja Yadav Oct 10, 2025 9:05 AM

Festive Funnel?blur=25

As festive ad spend peaks, experts say influencers are key to engagement and conversions, with quick commerce platforms leaning heavily on creators for their festive push

Shalinee Mishra Oct 10, 2025 8:42 AM

Decode with Sudhir Chaudhary?blur=25

The show’s success also highlights a larger shift in India’s media landscape, where the lines between “legacy” and “digital” are fading, and where storytelling, not format, defines influence

e4m Staff Oct 10, 2025 8:25 AM

IPG Mediabrands, H&M?blur=25

The three-year mandate that begins December 1, 2025 will be serviced by a dedicated cross-network team ‘Team Mavericks’

e4m Staff Oct 10, 2025 7:44 AM