Techमंच: Shoumyan Biswas of Flipkart to discuss advertising technology

The CMO of Flipkart will discuss how the use of advertising technology can enhance the power of commerce-advertising

e4m by exchange4media Staff
Updated: Jun 18, 2018 8:59 AM

Being a successful marketer means staying ahead of the curve. To keep pace with the hottest trends, you need to learn from the brightest minds in the industry.

exchange4media Group’s Techमंच is an exclusive event for marketing professionals to expand their network and stay on top of the latest developments in digital media, technology and marketing. It is a platform that brings together the advertising, marketing and media fraternity of the country to discuss latest developments in the digital space. With a slew of top ranking global influencers, panels of luminaries and knowledge workshops by experts, Techमंच promises to give you an unmatched perspective into the world of digital marketing.

The conference will be followed by Indian Digital Marketing Conference & Awards 2018 (IDMA) that celebrates and encourages talents from the digital marketing space specifically, internet, mobile, gaming, social media and the blogosphere.

This year at Techमंच, Shoumyan Biswas, Chief Marketing Officer, Flipkart, will share his thoughts on ‘Using advertising technology to enhance the power of commerce-advertising’.

As the head of marketing for Flipkart and eBay India, Biswas is responsible for Brand Building, Marketing, Growth and Ad Sales Strategy & Execution for Flipkart including all its categories, private labels and product/solutions in India. With 15 years of experience in diverse industries, he comes with a rich expertise in the creation of brand positioning and architecture and experience of having conceptualized and executed highly creative, award winning and results driven marketing campaigns.

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