TIL leads Indian online space yet again: ComScore
As per the comScore data released for September 2011, Timesofindia.com, zigwheels.com and gaana.com top their respective categories; timesdeal.com is the second largest deals site.
Published - Nov 11, 2011 7:46 AM Updated: Nov 11, 2011 7:46 AM
Times Internet Ltd (TIL) has been once again ranked as the top Indian Internet network in India, as per the comScore data released for September 2011. The data places TIL ahead of its competitors Network18 and Rediff.com to claim the top slot.
As per the data released, the month of September saw 17.5 million unique visitors to the TIL sites, as compared to Network18, which managed 15.7 million visitors and Rediff.com with 15.4 million visitors. TIL’s audience base has grown over 50 per cent in the last one year (September 2010 to September 2011), on par with Facebook’s growth and more than double of Google and Yahoo’s.
Among the network’s sites, The Times of India and the Economic Times websites continue to be the leading news portal and financial newspaper portal, respectively. With 7.8 million unique visitors, The Times of India website has more than double the traffic of that of the nearest competition in India.
Gaana.com, within three months of launch, has become the No. 1 music streaming website, with 3.17 million unique visitors, of which 2.5 million are from India alone – a figure that has tripled in the last three months. Gaana.com provides free and licensed music to its listeners through a unique interface. It is also the first major music site deployed in HTML5, and fully compatible on the iPad, thereby making it accessible across as many platforms as possible.
In the auto category, Zigwheels.com made it to the No. 1 spot with 1.6 million unique visitors. The website is increasingly becoming the preferred destination as the expert source for automobile news, reviews, videos, research and more. And in the hyper-competitive deals space, timesdeal.com had the second most traffic of all deals’ sites in India last month.
Commenting on the results, Rishi Khiani, CEO, Times Internet Ltd, said, “Reaching a leadership position in five of our verticals is indeed motivating. This is a result of our continuous effort on innovation and enhancing the user experience, and we intend to keep pushing the envelope with all our verticals. The Times network also offers our advertisers a platform to reach out to a wide spectrum of diverse audiences.”
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