Thrive Global launches first international partnership in India with Times Bridge

Thrive Global to partner with Indian companies, public figures and consumers to bring wellness and stress management solutions in their corporate lives

e4m by exchange4media Staff
Updated: Jun 29, 2017 7:35 AM
Thrive Global launches first international partnership in India with Times Bridge

Arianna Huffington and Times Bridge, a division of the Times Group, formally launched Thrive Global in India on Thursday. Thrive Global, a well-being and productivity platform that offers corporate services, a media platform and technology was launched in New York in November 2016 and is now launching its first international partnership in India. Thrive Global will begin assembling its team in India, beginning with a Country General Manager.

Thrive Global’s mission is to end the global stress and epidemic burnout by offering businesses and individuals sustainable, science-based solutions to enhance well-being and performance. By partnering with The Times Group, India’s largest media company, Thrive Global will dramatically scale its business and advance its mission.

“I’m thrilled to be partnering with the Times Group to expand Thrive Global’s presence to India,” said Arianna Huffington, Founder and CEO of Thrive Global. “India has long held a special place in my heart, from the time I went to study comparative religion at Visva-Bharati University, outside of Calcutta. I’ve been in love with the country ever since. India faces many challenges with stress and burnout. But it also has many of its own solutions. India’s ancient spiritual traditions, in addition to traditional Indian practices like yoga and meditation, have been validated by modern science and form the basis for many of Thrive Global’s tools and strategies. I’m looking forward to the opportunity for Thrive Global, along with Times Bridge, to bring them to India.”

Times Bridge, the global partnerships arm of The Times Group, with investments in Airbnb, Coursera, Uber, Vice, HuffPost and others, is excited to bring Thrive to India. Speaking at the launch of this partnership, Rishi Jaitly, CEO of Times Bridge said, “In an increasingly connected world, leadership, creativity and personal well-being matter more than ever. Times Bridge mission is to bring the world’s best ideas to India, and share India’s best insights with the world, by leveraging the unmatched assets of the Times Group. Thrive Global is a cutting-edge idea whose time has come and we’re thrilled to be able to help advance Thrive’s mission, services and products across the length and breadth of India.”

The core elements of Thrive Global’s programme include corporate trainings with leading business partners, a media platform designed to be the global hub for the conversation about well-being and productivity, feature new role models of success and a suite of technology products to help individuals make sustainable behaviour change in their lives, including their relationship with technology. All of the components work together to create sustainable transformation.

Stress and burnout are a global epidemic and India is no exception. Many employees report multiple physical and psychological disorders due to work stress. Studies show that 30% of employees have developed insomnia and 40% of employees report depression as a main consequence of workplace stress. Indian employers rank stress as the number one lifestyle risk factor and their employees complain that their companies don’t have a stress management programme in place. Thrive Global’s programmes are designed to address the whole human (physical, mental, emotional), spiritual self and improve both well-being and performance across all dimensions.

Thrive Global is working with companies including Accenture, JPMorgan Chase, Safaricom, SAP and Uber to improve employee well-being and bring Thrive Global’s methodology into corporate cultures around the world.  Thrive has already conducted trainings with Accenture leadership in Bengaluru.

“At Accenture, we are committed to the well-being of the whole person and are constantly identifying ways to help our people be their best. We have committed ourselves to becoming the most truly human organisation in the digital age and we see Thrive Global as a valuable partner in this journey,” said Rekha M. Menon, Chairman and Sr. Managing Director, Accenture in India.

Gul Panag, well-known film actress, health activist and co-founder of Mobiefit, a suite of health and wellness applications, is the inaugural member of Thrive’s India Evangelist Network. Speaking on the occasion, she said, “We have to develop a culture where we prioritise health, both mental and physical, above all else. This will, in turn, dramatically improve our shared decision-making, creativity and productivity. I am thrilled to be a part of this culture shift in India and the world over.”

Presently, Thrive Global is setting up its offices, hiring leadership and a Country GM, who will run expansion, partnerships and the advancement of Thrive’s mission in India. The Thrive India team will establish the product, create content and lead workshops which aim to revolutionise work culture.

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