ThinkROI wins digital programmatic mandate for Hamilton Sciences brands

ThinkROI will manage end-to-end programmatic strategy, media planning, execution, and performance optimization

e4m by e4m Staff
Published: Jun 10, 2025 12:14 PM  | 2 min read
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ThinkROI, a digital marketing agency, has won the digital programmatic mandate for Hamilton Sciences’ flagship personal care brands, including the powerhouse Denver, as well as ENVY, Vanesa, Pour Home, and more.

The mandate includes a robust digital push across Hamilton Sciences' diverse product lines—ranging from Denver’s popular perfumes and deodorants, the newly launched Denver Face Wash range, to fragrance-forward offerings from ENVY, Vanesa, and the popular home care brand Pour Home. ThinkROI will manage end-to-end programmatic strategy, media planning, execution, and performance optimization, leveraging its proprietary technology and full-funnel growth solutions, stated a press release.

“Winning this mandate is not just a business achievement—it’s an endorsement of our strategic thinking, agility, and ability to scale impact across categories,” said Sarada Prasad, Co-founder & Chief Growth Officer at ThinkROI. “We’re thrilled to work with brands that are not just leaders in their space but are constantly evolving to meet the needs of India’s next-gen consumers.”

ThinkROI's strategy for the account focuses on combining audience-first programmatic advertising with precision targeting, contextual personalization, and real-time optimizations. The agency plans to roll out performance-driven campaigns that speak directly to consumer intent and behavior across multiple channels.

“This is an opportunity to not only build brand visibility but to create meaningful, measurable growth through data-backed media interventions,” added Rupinder Singh, Founder & Chief Business Officer. “From awareness to acquisition, our goal is to make every impression count.”

 

Published On: Jun 10, 2025 12:14 PM