News18's Rajiv Singh joins SonyLIV as Head- Ad Sales and Monetisation
He will be reporting to Uday Sodhi, EVP and Head Digital Business, SPN India
Sony Pictures Network India’s video streaming platform SonyLIV has appointed Rajiv Singh as Head - Ad Sales and Monetization in September. This update was mentioned in his LinkedIn profile, however, when contacted Singh declined to comment. He will be reporting to Uday Sodhi, EVP and Head Digital Business, SPN India.
Previously, Singh served as the Business Head for News18.com for nearly two years. In the past he had taken care of digital ad sales at Flipkart for more than a year. Singh’s experience spans over two decades across different media sectors such as, Star India where he served as the Vice-President of Sales.
He was also responsible for setting up Amagi Media, and prior to that, he was part of Radio Mirchi in various capacities across India. Singh is an alumnus of IIM Kozhikode.
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