Howzatt - Spice added to the cricket fever

Spice Telecom, a mobile service operator in Punjab and Karnataka, has launched Howzatt - a cricket based SMS game for its subscribers for the India- West Indies cricket series. Spice subscribers can participate in this game and win prizes including LG 29"

by exchange4media Staff
Published: Oct 15, 2002 8:53 AM | 2 min read

Howzatt - Spice added to the cricket fever

Spice Telecom, a mobile service operator in Punjab and Karnataka, has launched Howzatt - a cricket based SMS game for its subscribers for the India- West Indies cricket series. Spice subscribers can participate in this game and win prizes including LG 29" TV and DVD player.

Speaking on the launch of Howzatt, Rohit Malhotra, VP- Sales& Marketing, Spice Telecom, said, "With the cricketing fever at its peak and considering the popularity of the game, we decided to provide our subscribers an opportunity to play an active role by participating in the ongoing test series in India."

To start playing, Spice Howzzat subscribers would need to send SMS 'HZT' to 3232. The player receives a message inviting them to register for the current game series and can register by replying with the command: REG Name. 'Name' is the nickname that the subscriber would like to be known as. The player can select the scenario they wish to play on by replying with the command: PLAY X. 'X' is the menu item that corresponds to the scenario they have selected. The player receives individual options out of which the player selects the option that he wishes to play on by replying with the command: BET Y. 'Y' is the item number they wish to play on. The player automatically receives the result of each result at the end of the innings. For any guidance on how to play the game, subscribers can send SMS as HELP to 3232.

Standard SMS charges would apply for playing Spice Howzatt. Spice has tied up with Estel to provide Howzzat Cricket service to its subscribers.