As Meta trims manual placements, Google introduces new budget controls, Amazon offers AI-led campaign buying, advertisers are confronting a changing d...
Meta
57
Articles
23
Leadership Changes
1
Campaigns
5
Events
3
People
Latest News
57 Articles
Who's really in control? How Meta, Google and Amazon are rewriting the rules of AI advtg
MeitY asks Meta to review FB, Insta recommendation algorithms over misleading content
Govt has asked Meta to prevent its algorithms from disproportionately amplifying limited narratives around manipulated or out-of-context content that...
Akshay Gandotra appointed Meta’s Global Marketing Lead, Business Messaging
Gandotra join Meta from Amazon Web Services
New model, who dis? Inside Big Tech’s AI marketing arms race
Every new AI model promises to be better. But as tech giants compete for enterprise wallets, is the relentless launch cycle becoming a marketing strat...
Microdrama boom needs a new script: Nikhil Mirchandani, Hoop
After producing more than 30 shows, Hoop Entertainment Founder Nikhil Mirchandani sees a market ready to expand beyond ‘hidden billionaires’ and ‘reve...
Jio Cash Machine: India’s first ₹10-lakh-crore IPO lands net-debt-free
Jio's ₹27,500 crore of loans disappear. Free cash flow explodes 29-fold. 524 million customers. Priced below Airtel. The numbers the headlines missed
AI can make 100 versions of an ad. Who checks version 63?
Under new ASCI rules, every consumer-facing AI-generated variant must stand on its own, even if master creative was compliant - a practical problem fo...
Ravi Garg takes on expanded role at Meta as MD, Enterprise Business for APAC
Prior to this, Garg was Country Director – Business Messaging & Payments at WhatsApp
Meta, X challenge UK's data rules as tech pushback against digital oversight grows
The debate has relevance for India as its Digital Personal Data Protection regime moves through a phased rollout
Aditya Sunilkumar joins Meta as Creative Director
Prior to this, Sunilkumar was with Havas India as Executive Creative Director & Head of Digital
Meta appoints Dhruv Vohra as MD, Global Business Group, Southeast Asia
Vohra will lead Meta’s commercial business across Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam
Meta, OpenAI, Anthropic, Google, Nvidia sign voluntary AI safety pact with Trump admin
The agreement calls on the participating companies to establish stronger internal controls and work with independent auditors to assess whether their...
Tucker Bounds takes charge of Meta's global communications strategy
He has been part of the company’s communications leadership for several years and previously took on the responsibility of building Meta’s global publ...
Meta appoints Chirantan Desai as Chief Enterprise Platform Officer
Desai previously served as President and CEO of MongoDB
World News Day: The audience has changed, platforms have changed, but human nature has not
Guest Column: Chintamani Rao, Strategic Marketing and Media Consultant, traces news media’s evolution and argues that while platforms change, trust, c...
Creator economy gets a commerce push as brands move closer to checkout
Industry players say YouTube expanding brand partnerships in terms of product tagging to help high-value or high-margin categories to scale; brands ca...
OpenAI’s TOI & IE deals spark wider interest among news publishers
With the BCCL deal pegged at around $5 million a year and the Indian Express Group at about $3 million, several Indian publishers are exploring simila...
Blink Digital sues Meta for over Rs 1,000 crore over disabled business accounts
The Bombay High Court has directed the matter to be heard on October 12, with Meta agreeing to preserve the agency's data until the next hearing
Google to report child sexual abuse content directly to Indian authorities
The move follows a Delhi high court order directing the company to establish a mechanism for reporting child sexual abuse material to Indian law enfor...
Digital ad inventory has exploded. Where does that leave news publishers?
As digital platforms multiply and capture more of consumers’ time, news publishers are being pushed to rethink an advertising model built around inven...
Leadership Timeline
23 Updates
Jun 2026
Latest
Sandhya Devanathan — Vice President and Head of India and Southeast Asia (departure)
Sandhya Devanathan exits Meta after a decade, marking a significant leadership change in the company.
Oct 2023
Nikhil Kant — Consumer Marketing team member (appointment)
Nikhil Kant has joined Meta’s Consumer Marketing team.
Oct 2023
Nikhil Kant — Consumer Marketing team member (appointment)
Nikhil Kant joins Meta’s Consumer Marketing team.
Oct 2023
Jessica Shoemaker — Global Director of Product Marketing (appointment)
Jessica Shoemaker has joined Netflix as Global Director of Product Marketing after nearly a decade at Meta.
Oct 2023
Adam Mosseri — Head of Instagram (appointment)
Adam Mosseri defends Meta's handling of teen safety during a trial.
Oct 2023
Sandhya Devanathan — Vice President & Head - India and South East Asia (departure)
Sandhya Devanathan moves on from Meta after more than a decade.
Oct 2023
Tucker Bounds — lead of global communications and public affairs (appointment)
Tucker Bounds takes charge of Meta's global communications strategy, succeeding David Ginsberg.
Oct 2023
Tucker Bounds — lead of global communications and public affairs (appointment)
Tucker Bounds takes charge of Meta's global communications strategy, succeeding David Ginsberg.
Oct 2023
Dhruv Vohra — Managing Director, Global Business Group, Southeast Asia (appointment)
Meta has appointed Dhruv Vohra as Managing Director, Global Business Group, Southeast Asia, expanding his remit after over seven years with...
Oct 2023
Dhruv Vohra — Managing Director, Global Business Group, Southeast Asia (appointment)
Meta appoints Dhruv Vohra as Managing Director, Global Business Group, Southeast Asia, expanding his remit after over seven years with the c...
Campaigns, Awards & Events
Meta AI advertising changes
Oct 2023
Meta has been gradually removing manual placement options from several campaign objectives, with updated guida...
AI Insights
AI
-
AI Advertising Strategy. Meta is adjusting its advertising strategies by reducing manual placements and focusing on AI-driven solutions, reflecting a broader trend in the industry.
-
Government Scrutiny. The Indian government is scrutinizing Meta's algorithms, indicating a growing concern over the impact of social media on public discourse and misinformation.
-
Leadership Changes. Meta has made significant appointments, including Akshay Gandotra as Global Marketing Lead for Business Messaging and Ravi Garg as MD for Enterprise Business in APAC, signaling a focus on strengthening its leadership in key areas.
FAQs
AI
Meta has trimmed manual placements and is focusing more on AI-driven advertising solutions.
The government is concerned that Meta's algorithms may disproportionately amplify misleading content that could affect public order.
Recent appointments include Akshay Gandotra as Global Marketing Lead for Business Messaging and Ravi Garg as MD for Enterprise Business in APAC.
Meta is enhancing its AI capabilities and refining its advertising strategies to remain competitive in the evolving landscape.
AI is becoming central to Meta's advertising strategy, allowing for more efficient and targeted ad placements.
AI-assisted summary, reviewed by our newsroom
AI
Meta is actively refining its advertising strategies by trimming manual placements and enhancing its AI capabilities in response to competitive pressures from other tech giants. Additionally, the Indian government has requested Meta to review its recommendation algorithms to prevent the amplification of misleading content.
Key Executives
3 People
AG
Akshay Gandotra
Global Marketing Lead, Business Messaging
RG
Ravi Garg
MD, Enterprise Business for APAC
AS
Aditya Sunilkumar
Creative Director