Date-wise News

Pop star Katy Perry visits Radio One studio ahead of Mumbai concert

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The star visited the studio on November 14 and was given a grand welcome

exchange4media Staff Nov 16, 2019 5:41 PM

Fujifilm India launches ‘Never Stop’ campaign emphasising on innovation and reinvention

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The campaign created and conceptualised by Hammer Communications premiered on November 11, across all digital and leading OTT platforms like Hotstar, Netflix, Amazon Prime, etc

exchange4media Staff Nov 16, 2019 4:00 PM

Nivea launches 1st hand cream range in India with festive campaign

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The digital film has been created by FCB Interface

exchange4media Staff Nov 16, 2019 1:24 PM

By 2024, AI will be part of our lives: MA Parthasarathy

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Parthasarathy, CEO, Mindshare South Asia, spoke at the Bangalore Advertising club’s The Big Bang Awards for Excellence in Media & Wellness, on the trends and technological advances of the future

Neethu Mohan Nov 16, 2019 1:22 PM

Nishant Chaturvedi steps down as Executive Editor, Aaj Tak

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In his almost two decade long career, Chaturvedi has served stints with news organisations like Zee News, Doordarshan, News 24, India TV and Sahara News in the past.

exchange4media Staff Nov 16, 2019 10:03 AM

Marie Gulin-Merle, former Calvin Klein CMO joins Google as VP of global ads marketing

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Google has named her as a ‘key partner’ to its ads sales, product, and engineering leadership, according to a news media report

exchange4media Staff Nov 16, 2019 9:51 AM

Recap: The Week That Was

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We bring you a roundup of the news that made headlines this past week

exchange4media Staff Nov 16, 2019 9:50 AM

Why So Serious?

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A weekly fun feature by The Digital Fellow on special days of the month

exchange4media Staff Nov 16, 2019 9:49 AM

Ayushmann Khurrana takes the poetic route to ‘Bring Out The #gentlemaninyou’

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The campaign has gone live on the social media handles of both Ayushmann Khurrana & The Man Company

exchange4media Staff Nov 16, 2019 9:17 AM

Aegon Life launches new iTerm plan campaign #NoTermPlanLikeThis starring Vicky Kaushal

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The campaign created by Times Studio is out on TV, print, radio & digital

exchange4media Staff Nov 16, 2019 9:14 AM

Bhuvan Bam grooves his way for 'Pizza Hut Jayenge' campaign

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The campaign conceptualized by Creativeland Asia and directed by Prahlad Kakkar has been released in a range of languages on TV and digital media

exchange4media Staff Nov 16, 2019 9:07 AM

Wavemaker amplifies Flying Machine’s F-Lite campaign with the right moves

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The campaign film, featuring freestyle champion Justone Du Plessis, has got 1.3 billion views on TikTok and nearly a million views on Instagram

exchange4media Staff Nov 16, 2019 9:06 AM

ITC Engage ropes in actors Kartik Aaryan & Tara Sutaria as brand ambassadors

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The campaign has been conceptualised by Wunderman Thompson

exchange4media Staff Nov 16, 2019 9:02 AM

Amitabh Bachchan narrates the ‘invisible strength of India’ for APL Apollo

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The ‘Desh ki Andekhi Taqat’ campaign by Crayons Advertising, featuring Bachchan, will have a pan-India release on all mediums

exchange4media Staff Nov 16, 2019 8:45 AM

Campaign groups can't target users as per postcode or political preferences: Twitter

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As part of details on the political ad ban, the social media platform has said campaign groups can continue to advertise on political issues but will not be allowed to target small sections of users

exchange4media Staff Nov 16, 2019 8:21 AM