Interview With Media, Marketing and Advertising professionals People - Exchange4media

`Date-wise News`

Zee Café presents an animated political satire of the Donald Trump Administration with ‘Our Cartoon President’

The new 10-episode parody Our Cartoon President examines the quintessentially "Trumpian" details of the presidency and his most important relationships

exchange4media Staff Jul 4, 2018 5:37 PM

Can Times Internet’s new OTT app take on Hotstar, Netflix and Amazon Prime?

Karan Bedi, the CEO of MX player acquired by Times Internet, talks about how differently the company will approach the OTT space

Neeta Nair Jul 4, 2018 3:29 PM

Tariff Order: Tata Sky withdraws contempt plea against TRAI

Tata Sky may now file an application for the stay of the order

Nishant Saxena Jul 4, 2018 3:06 PM

CleverTap Mobile Marketing Solution is the first to enter into psychographic segmentation, powered by machine learning

With the power of machine learning, CleverTap leverages psychographic segmentation capabilities to process millions of data points across an entire user base to determine micro-segments of audiences

exchange4media Staff Jul 4, 2018 2:52 PM

Zomato announces Mohit Gupta as the new CEO

Gupta, as the new Chief Executive Officer will be responsible for leading the Food Delivery Business of Zomato

exchange4media Staff Jul 4, 2018 1:23 PM

White Rivers Media wins digital & creative mandate for Canadian Wood

White Rivers Media has been entrusted with the task of structuring the digital brand strategy, curating content marketing ideas and managing end-to-end digital and creative execution for the brand for the online and offline audience.

exchange4media Staff Jul 4, 2018 11:03 AM

Triton appoints Jyotsna Parikh as Creative Head for Mumbai

Parikh moves to Triton from Ogilvy, where she has spent her entire career of 17 years

exchange4media Staff Jul 4, 2018 10:21 AM

We should be hungrier to perform better: Prasoon Joshi, McCann

The agency’s ‘Sweet Change’ campaign for Paytm not only won it Lions but was discussed and talked about all throughout the Cannes. As the contingent returns to India, we caught up with Prasoon Joshi, Chairman, Mc Cann Worldgroup Asia Pacific, to find out about their creative planning that helps them shine at the festival of creativity year on year.

Naziya Alvi Rahman Jul 4, 2018 9:00 AM

Tata Sky files contempt petition against TRAI in Delhi High Court

Tata Sky's objection is that TRAI did not inform the Delhi High Court before announcing in the press release that the tariff order has come into effect

Nishant Saxena Jul 4, 2018 8:59 AM

TRAI brings into effect the new tariff order; gives timelines to service providers

The tariff order (Telecommunication (Broadcasting and Cable) Services (Eighth) (Addressable Systems) Tariff Order, 2017) upheld by Madras High Court comes into effect from today, informed the Telecom Regulatory Authority of India.

exchange4media Staff Jul 4, 2018 8:58 AM

Netflix India creates buzz through OOH for Sacred Games

Netflix India is believed to be spending approximately Rs 5-6 crores on Out Of Home(OOH) advertising for the web series.

exchange4media Staff Jul 4, 2018 8:57 AM

Punjabi channels have been victimised by rating agencies: MD & President, PTC Network

Rabindra Narayan, MD & president, PTC Network, spoke about the rise of the PTC Network and the need for rating agencies to rethink their approach towards Punjabi channels.

Ruhail Amin Jul 4, 2018 8:56 AM

Developing effective content is a sure-shot way of building recall: Ashim Mathur, Dolby

Mathur, Senior Director Marketing, Emerging Markets, Dolby Laboratories talks about their recent ad campaign, importance of India as a market and more

Misbaah Mansuri Jul 4, 2018 8:55 AM