Date-wise News

Jury Chairs for the Media, Broadcaster, Publisher, Branded Content & Entertainment, Specialist and Craft Categories announced

exchange4media Staff Feb 22, 2018 5:21 PM

The Fossil Group account is based in Bangalore and will be handled by the teams of Carat Context and iProspect there

exchange4media Staff Feb 22, 2018 5:14 PM

In the overall market, Star Bharat was in the leadership position with 748539 Impressions (000s) followed by Zee Anmol and Sony Pal

exchange4media Staff Feb 22, 2018 4:51 PM

Snapdeal new logo

The E-commerce site's Holi catalogue brings customers everything they will need for celebrating the colorful festival, to cleaning up after the revelry

exchange4media Staff Feb 22, 2018 3:10 PM

The report reveals that there has been nearly 5 times more growth in video consumption in the last 12 months, with 96 percent of all usage being focused on long form video

exchange4media Staff Feb 22, 2018 2:45 PM

Madhusudan Gopalan

Gopalan currently leads the Indonesia operations of P&G, and will be taking over from April 1st, 2018 as Al Rajwani is set to retire after 37 years with the company.

exchange4media Staff Feb 22, 2018 2:23 PM

The event is set to run a new thought across the older practices and it is available to the clients of Media Mantra, with an eminent need to join the causes of fitness and networking, on a single platform.

exchange4media Staff Feb 22, 2018 10:19 AM

Decline in fill rates, brand safety concerns and brands moving away from YouTube to Facebook are some factors that have resulted in monetisation dip

Venkata Susmita Biswas Feb 22, 2018 9:00 AM

Colgate, Amul, MakeMyTrip, Parle Products and Vu TV come together with the likes of Vivo, Coca-Cola, Polycab, Kent, Elica and Dream 11; taking Star India's portfolio of advertisers for IPL 2018 to a total of 16

exchange4media Staff Feb 22, 2018 8:58 AM

Noomi Mehta, Chairman & Managing Director of Selvel One, talks about the undulating path of the OOH industry, how digital is the future and that new talent and tech upgrades are necessary for having a growth-oriented future

Aarti Pahwa Feb 22, 2018 8:57 AM

Anshuman Goenka, General Manager-Marketing, Bacardi India Private Limited, talked about promoting whiskey to a younger crowd, marketing strategy for 2018 and upcoming events

Madhuwanti Saha Feb 22, 2018 8:56 AM

India as a market is becoming increasingly receptive to newer and alternative forms of fitness as well as sports, says, Silvia Tallon, Senior Marketing Director, Reebok India

Dolly Mahayan Feb 22, 2018 8:55 AM

exchange4media in association with J Walter Thompson South Asia, now presents Coffee & Donuts to give you a slice of #Mondaymotivation with some interesting industry reads and insights brought to you by the ace JWT network

exchange4media Staff Feb 22, 2018 8:54 AM

Understanding the round-the-clock nature of change, KG Suresh, Director General, Indian Institute of Mass Communication, in a conversation with exchange4media, talked about his plans to introduce a full-fledged course in New Media Journalism at the institute soon

Nishant Saxena Feb 22, 2018 8:53 AM

The mall has a diverse range of media formats that includes, billboards, backlit kiosk, pillar wraps, product/promotion display spaces etc.

Aarti Pahwa Feb 22, 2018 8:52 AM