First Partners’ mandate is to develop and implement a strategic communications framework for Rolls-Royce India and South Asia

exchange4media Staff Jun 30, 2017 6:28 PM

Dabang Delhi KC pledges to reward fanswith victory in Season V

exchange4media Staff Jun 30, 2017 6:23 PM

Nivea India’s new digital campaign highlights the eccentricities of consumption habits in the digital space

exchange4media Staff Jun 30, 2017 5:41 PM

As per Google Analytics, News18.com leads in engaging users for an average of 1.7 minutes per page

exchange4media Staff Jun 30, 2017 5:33 PM

The FIPP Management Board appointed Srinivasanalong with Dr. Hans H. Hamer of Axel Springer SE and Jennifer Savage of Time Inc. as Directors in its last meeting on 17 May

exchange4media Staff Jun 30, 2017 4:52 PM

New design, better organisation tools and increased personalisation makes it an altogether new experience for users

exchange4media Staff Jun 30, 2017 4:13 PM

FMCG brands such as Nimbooz, Fanta, Raw Pressery, Tropicana, Frooti, Mountain Dew, Pepsi and B-Natural are being promoted on JCDecaux Street furniture

exchange4media Staff Jun 30, 2017 4:08 PM

Vyoma to manage the Indian Chapter and integrate DOOH best practices from around the world

exchange4media Staff Jun 30, 2017 4:01 PM

The accounts will be handled by lead strategist Lovejeet Alexander, from the Gurgaon office.

exchange4media Staff Jun 30, 2017 3:51 PM

Kedar Teny will be taking care of marketing and promotions for SPN’s nine sports channels

Madhuwanti Saha Jun 30, 2017 2:25 PM

ZingHR will also now offer its clients Zeta’s digital employee benefits solutions

exchange4media Staff Jun 30, 2017 1:48 PM

According to BARC data, Star Plus and Zee Anmol dethroned Sony Pal to lead Hindi GEC collectively and in rural market, respectively, in Week 25

exchange4media Staff Jun 30, 2017 1:47 PM

Shah Rukh Khan released the first song, Radha, from the film in the presence of 7,000 women named Sejal in Ahmedabad with RJ Archana Jani

exchange4media Staff Jun 30, 2017 1:41 PM

Exclusive advertising rights for CMRL Rolling Stocks (trains) are with JCDecaux. This includes external wraps and internal train branding.

exchange4media Staff Jun 30, 2017 1:39 PM

Partners with mobile attribution companies TUNE, Adjust, AppsFlyer and Kochava to launch unified Outbrain Dashboard and connect data for smart optimisation

exchange4media Staff Jun 30, 2017 11:04 AM

The multi-agency pitch saw participation from all the major agencies

Priyanka Mehra Jun 30, 2017 8:45 AM

The coverage of local news by regional language newspapers has given circulation the much needed momentum to express consumers’ grievances and aspirations

MV Shreyams Kumar Jun 30, 2017 8:41 AM

As Yatra is on a mission to revolutionise online travel bookings with its innovative offerings, CMO Vikrant Mudaliar tells us why it is the only site one needs for everything related to travel

Samarpita Banerjee Jun 30, 2017 8:31 AM

Today on World Social Media Day, industry experts tell us what has changed in the social media space over the last one year and what can be expected to strike big in the near future

Misbaah Mansuri Jun 30, 2017 8:07 AM

Despite the intense completion in the OTT space, online video platform Vuclip feels that it has got its business model right, which will enable it to outlast many of its contemporaries. Excerpts from an interview with Vuclip Founder Nickhil Jakatdar

Abhinn Shreshtha Jun 30, 2017 7:56 AM