Rahul Johri, EVP & General Manager of Discovery Networks Asia Pacific has been appointed as the CEO of BCCI & will start his new role from June 1, 2016.

exchange4media Staff Apr 20, 2016 4:29 PM

Commenting on the development, Nomit Joshi, Marketing Head, Gionee Mobiles said, “We are very excited to have Mullen Lintas as our creative partner. We are looking forward to great partnership and are confident that together as a team we will take brand Gionee to the next level of growth."

exchange4media Staff Apr 20, 2016 4:10 PM

Tata Communications enables ATN to future-proof its service offering and reach new audiences on-the-go via the only end-to-end global media services platform

exchange4media Staff Apr 20, 2016 3:35 PM

Title Sponsor of the show is - Xpert, Co-Presented By Horlicks And Powered By Colgate

exchange4media Staff Apr 20, 2016 2:39 PM

News18 Assam/North East will be available on channel number 992, while News18 Tamil Nadu will be available on channel no 744 and News18 Kerala on channel 890 on Tata Sky

exchange4media Staff Apr 20, 2016 1:19 PM

Saket Saurabh has stepped down from his role as #fame India CEO, he had joined as CEO in May 2014

Priyanka Mehra Apr 20, 2016 1:01 PM

Medhora joins Rage Communications after a twenty-year journey that traversed across most of the leading advertising agencies in India

exchange4media Staff Apr 20, 2016 12:34 PM

The brand will be handled by the agency's Mumbai office. The integrated mandate was won following a multi-agency pitch

exchange4media Staff Apr 20, 2016 11:07 AM

He will report to Prithviraj Banerjee, Head of Agency, India, DigitasLBi

exchange4media Staff Apr 20, 2016 10:30 AM

The innovative strategy for Himalaya Men’s Face Wash will see the brand let go off its logo for the very first time. The campaign rides on a single word ‘Pimple?’ thereby creating intrigue and sparking conversations amongst viewers this IPL

exchange4media Staff Apr 20, 2016 10:27 AM

exchange4media takes a look at adlanders to watch out for in 2016 (in alphabetical order)

exchange4media Staff Apr 20, 2016 8:20 AM

Nair’s appointment will be effective immediately and he will be based in Mumbai. Nair moves to the position vacated by his predecessor, Avinash Jhangiani, who has taken the role of Chief Innovation Officer within Omnicom Media Group India

Priyanka Mehra Apr 20, 2016 8:15 AM

Food and lifestyle channel Living Foodz leverages Bollywood celebrity presence with the launch of their new show called ‘Ganga- The Soul of India’ hosted by Dia Mirza, which aims to target international viewers too

exchange4media Staff Apr 20, 2016 8:10 AM

&TV has seen a 54% growth in viewership since its launch and 70% increase in weekday Prime Time and has managed 100+ GRPs in HSM Metros

Sarmistha Neogy Apr 20, 2016 8:08 AM

Lai brings with her close to 20 years’ of strategic communications experience, wherein she has held senior positions in several international PR agencies, such as H&K, Waggener Edstrom and Lewis PR

exchange4media Staff Apr 20, 2016 8:06 AM

WPP owned world’s largest market implementation agency, Hogarth Worldwide recently announced the launch of its operations in India. We spoke to Barry Jones, Founder & Chairman of Hogarth about Hogarth’s unique offerings spanning advertising production across all media, propriety technology solutions, trans-creation, language services and more

Vernika Awal Apr 20, 2016 8:05 AM

Bournvita Biscuits is the company’s second brand in the category after Oreo, which was launched in 2011. With this Mondelez India has expanded its category footprint from creams to cookies

Vernika Awal Apr 20, 2016 8:03 AM