Date-wise News
Flashed Yesterday: Orchard Advertising gets Anish Daryani as VP?blur=25

Anish Daryani, who was General Manager at Ogilvy Africa, has joined Orchard Advertising as VP & Branch Head at the agency’s headquarters in Bangalore

exchange4media Staff Feb 1, 2012 1:59 PM

TOI & The Hindu hot up God's Own Country?blur=25

Making its Kerala debut today, The Times of India hopes to encash on the gap between the numbers of English-speaking audiences and English dailies readership

Sai Prasanna Feb 1, 2012 1:45 PM

Havas Media expands Ecselis in Asia Pacific?blur=25

Havas Media announces the expansion of its specialised performance and quantitative marketing arm Ecselis to Singapore, Kuala Lumpur and Sydney

exchange4media Staff Feb 1, 2012 11:29 AM

MensXP.com rolls out video ad with Jivox?blur=25

MensXP.com has launched video advertising to help brands engage with lifestyle audiences through Jivox’s interactive video advertising platform

exchange4media Staff Feb 1, 2012 10:45 AM

Brandscope creates moving billboard for B’lue?blur=25

Brandscope has come up with an interactive OOH campaign to power Danone’s B’lue launch in India. Everest Brand Solutions & OMD are handling brand communications

exchange4media Staff Feb 1, 2012 10:36 AM

Publicis Healthware International forays into India?blur=25

Publicis Healthware International (PHI) announced its entry into the Indian market during the Health 2.0 conference, being held in New Delhi

exchange4media Staff Feb 1, 2012 10:22 AM

Converge.I scripts OOH campaign for Snapdeal.com?blur=25

The branding campaign was packed with local flavours through use of transit media across Mumbai and Rajasthan to create a dual impact

exchange4media Staff Feb 1, 2012 10:09 AM

One CEO will clear up leadership ambiguity: Tim Issac, Bates Asia?blur=25

With two senior level exits in quick succession, Bates is looking at a new head. Tim Isaac, Chairman, Bates Asia, clears the air on the succession plan

Priyanka Mehra Feb 1, 2012 9:25 AM

Vedanta touches souls with ‘Creating Happiness’?blur=25

Vedanta Group has unveiled its first ever national corporate campaign ‘Creating Happiness’. Ogilvy is handling the creative duties

exchange4media Staff Feb 1, 2012 8:18 AM

IBD India strengthens creative team?blur=25

IBD India has roped in Kartikeya Dixit & Soumya Nagabhushan as Associate Creative Directors. Both join in from O&M, where they were Creative Controllers

exchange4media Staff Feb 1, 2012 8:13 AM

Hello FM tunes in to Gutfeel?blur=25

Close on the heels of winning VGN Developers, Chennai-based communications firm Gutfeel has been signed up by Hello FM

exchange4media Staff Feb 1, 2012 8:10 AM

Financial brands getting the message right on radio?blur=25

Radio is being tapped in interesting ways by financial brands. A look at how Visa, Muthoot and Kotak Life are leveraging this medium

Priyanka Nair Feb 1, 2012 7:21 AM

Obit: Cartoon Network’s Dulce Lim-Chen passes away?blur=25

Dulce Lim-Chen, Vice President of Cartoon Network Enterprises Asia Pacific passed away on Wednesday, January 25, 2012

exchange4media Staff Feb 1, 2012 7:15 AM

Titan Ind Q3 net up 19.2 pc amid decline in demand?blur=25

Titan Industries Ltd has reported a 25.6 per cent revenue growth in a tough third quarter of FY12. Retail space crosses one million sq ft nationally

exchange4media Staff Feb 1, 2012 7:14 AM

Young Lions Design Competition @ Cannes Lions?blur=25

The new competition will see teams of two briefed to work on a special project on behalf of the client, either a charity or non-profit organisation

exchange4media Staff Feb 1, 2012 7:12 AM

Disney & UTV to integrate ops; Ronnie Screwvala is MD, Walt Disney Co. India?blur=25

As Disney gears to acquire controlling interest in UTV, the two are set to integrate ops. Ronnie Screwvala will be MD, The Walt Disney Co. India

exchange4media Staff Feb 1, 2012 7:10 AM

<b>Johan Björkstén</b>, Founder & Chairman, Eastwei MSL?blur=25

Today, it is very difficult to build PR based on personal relationships. In a sophisticated and a mature economy, you have to fill those relationships with something real, you have to create win-win scenarios, you have to package the information and help the journalists in making their job easier. You have to find relevance for your company in the media market place. Today, this is just as true in China as it is anywhere else in the world.

exchange4media Staff Feb 1, 2012 12:00 AM